Hi Dragon New Product Category Rich Series Of Leading Urban Leisure Life

The 2015 order of summer is coming.

In from November 26 to 28, 2014, Xi De Long In the summer of 2015, the order will be held in Jinjiang headquarters. The dealers and agents from all over the country will gather together to enjoy the grand ceremony and feel the American style of life culture advocated by the joy dragon and the charm of the new fashion in summer.

This order will be based on the theme of "continue to accompany", emphasizing brand. fashion Advocate, push Chen Jixin. From the perspective of products, integrating into American life culture, a relaxed and casual fashion style is developed. At the order meeting, the seventh generation of brand space was first shown in public.

stay Shoe shoe On the other hand, combined with the American lifestyle, and continuing the product characteristics of fashion and comfort, guided by market demand, it has built four core products: retro, running, skateboarding and outdoor. Among them, the running series is a theme of jogging, explaining the popularity of urban jogging, strengthening the improvement of light and soft ventilation technology and providing a more intelligent running experience for the consumers. The outdoor series "happy on the way" tells about the comfort and leisure in the journey, the breathable upper and the Wearable shoe sole, reducing the load for outdoor activities and enjoying the journey of selflessness. The theme of retro series of "reshaping demeanor" is inspired by the simple and classic and Versatile Campus fan in the 70s of last century.

　　 clothing It is divided into three classic series: navigation, American style and city. Navigation series is the main theme of summer new products. Orders will be refreshed and refreshed in summer. Seafarers, tropical plants, ethnic patterns and other nautical elements will be integrated into product design. Surfing boards, flowers and other special party elements will make people feel like sailing in the west coast and experiencing the customs of maritime holidays. The American series of "Rock Institute" theme, figures, grid, geometry, rugby and other patterns echoed the youth and vitality of campus life; the Urban Series "Shangdu Suhe" theme shows the city's fashion view of Manhattan, cowboy splicing, lace and black lime, all of which embodies the international leading fashion attitude, so that you instantly become the city's leading role.

In addition, as an official partner of the national fitness China trip, he has always insisted on " National Fitness "Brand development strategy, committed to the development and support of the national fitness program. This year, the State Council has put the policy of "national fitness as a national strategy" to expand product categories and enrich product mix so that it can provide consumers with more comprehensive product support and services.

The release of new products in the 2015 summer season has made us see the group's national fitness program. brand Support for development strategy. The rich product category and rich product structure cover all the details of the national fitness campaign. Fashion, casual, casual and comfortable products will provide strong support and service for people to create a fashionable and leisure lifestyle.