Cross Border Electricity Providers: Importance Of Foreign Trade Websites
Too many foreign trade people set up a site in foreign trade. This piece pays too much attention to the appearance of the website. In fact, what foreign businessmen value more is not this piece. The value that the website can bring to the customer is the value of the foreign trade website. How to intuitively reflect the product and foreign experience and habit optimization is the top priority of the foreign trade website.
More and more foreign trade enterprises and Soho people choose to build a foreign trade platform to expand their business layout. Although many factors have contributed to this factor, a large number of foreign trade workers have been in deep thought at the very beginning.
"What kind of website do foreign businessmen like?" "creativity is the most respected element of foreign businessmen" and so on, but often different countries, industries, and even buyers of each purchase habits and behavior are full of differences, the so-called "difficult to tune up", there is no so-called industry standard and scale, but also directly caused many foreign trade websites have become furnishings, or even "four anomalies".
Trust, this is in
The most business sector
An important factor, without trust, means that there is no way to launch new bilateral pactions. Any suspicion on one side can easily cause the paction to abort.
Especially when shopping online, buyers do not know whether the company in front of them exists, the quality of products and so on, which adds to the difficulty of trading.
stay
Foreign businessman
If you don't know anything about your product, how can you convince the buyer?
1. major --
Overseas buyers
The first impression is very important. The design of the website is full of professionalism. Do not let your foreign trade website seem to be just looking for a template to fill the content online. Now, with the competition of homogenization so fierce, unless you have only one product, choose a simple and fixed template will be your best choice.
2. join hands. Your brand is only a blank sheet of paper in the eyes of foreign businessmen. The introduction of big brands can attract the attention and curiosity of foreign businessmen. For example, in 2015, Paypal launched a foreign trade product Ueeshop with the official cooperation of a foreign trade establishment company. There has been a whirlwind in the foreign trade circle. Paypal, as the giant of the pnational payment industry, seems to be a big reassurance in the sight of foreign businessmen.
The 3. function ---- foreign trade website as a profit oriented website, the main purpose is, of course, to achieve the purpose of sales.
In fact, to wear out is to keep buyers as far as possible, allowing overseas buyers to place orders and purchase websites, not to think that the other side is not willing to buy but only one side wishes. Your website function often determines the purchasing decisions of most buyers.
As mentioned in the previous example of Ueeshop, in order to get closer to the buying habits and user behavior of foreign investors, many parts have been optimized for foreign trade. For example, independent mobile terminal pages, the mobile terminals are eroding the PC side traffic today. Independent mobile terminal pages are very necessary. There are also functions such as supporting Twitter, Facebook, Google account landing, bringing SEO optimization measures, and so on, so that the turnover rate can be increased, so that your website is no longer a display.
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Promoting The Pformation Of China's Foreign Trade To "Better Progress And Better Output"
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