The Equipment Retail Market Is Booming.

American consumers spend $645 billion 500 million directly on outdoor activities every year, of which $120 billion 700 million is spent on outdoor sports footwear and equipment.

The investment of domestic outdoor enthusiasts on equipment is also unambiguous. In terms of hiking, its equipment includes seasons, hiking shoes, mountaineering shoes, fast drying pants, waterproof trousers, flannel trousers, assault clothing, snow covers, crunches, mountaineering bags, double sticks, lamps and lanterns, hats, gloves, glasses, headscarves and kettles. A pair of mountaineering shoes is common and professional. waterproof Snow prevention. A pair of homemade mountaineering shoes cost hundreds of dollars, and high-end ones are more expensive. A full set of equipment At least ten thousand yuan can be used, usually two to three years.

To ride, there must be a bicycle. Cycling wear A set of equipment, helmets, gloves, lock shoes and so on. Camping, sleeping bags, moisture-proof mats, lamps, stoves, stools and so on will cost at least a few thousand dollars for camping. Climbing equipment is different because of different safety factors and different prices. There are plenty of people buying equipment for fifty thousand or sixty thousand yuan.

"My mountain bike cost more than 3000 yuan. It's light and fast. It's very comfortable." Riding enthusiast Wang Lin (a pseudonym) told reporters that if placed in the past few years, he may buy a senior electric vehicle, but now it seems that mountain bikes are more environmentally friendly and healthier. "Regardless of riding comfort or safety factor, high-end bicycles are more cost-effective than electric vehicles." He also wrote accounts for journalists: buying an electric car costs two thousand or three thousand yuan, and riding a maximum of two or three years has become a "sick seedling". Changing batteries and changing parts is commonplace. The mountain bike "solid" ride is not a problem for four or five years. In addition, from the point of view of fitness, there is no movement to ride an electric car, and mountain bikes need to work continuously.

It is reported that in recent years, sales of sports bicycles are increasing every year, annual growth rate is more than 30%. Among them, the sales volume of about 3000 yuan is the biggest, the mountain bike sells the most, the consumption age concentrates in 20 to 40 years old, satisfies the general outdoor demand. And the unit price of seven thousand or eight thousand yuan road vehicle sales volume is less, buying cars are mostly sports enthusiasts, the purpose is for sports competition.

"Now people's consumption concept has changed greatly. Thousands of dollars of bicycles are selling well, and high-end cars are no longer luxuries. The bicycle produced by Pujiang is about 100000 yuan. " Zhang Feng, who opened sporting goods stores in Beijing, told reporters that many people work under pressure. Riding in nature, enjoying physical beauty and breathing fresh air, they also relax their mind and body.