Itou Chuiwajito Has A Plot.

Itou Chutakeshitake joined the Zhengda Group at the beginning of the year to invest about 64 billion 400 million yuan in China CITIC Limited by Share Ltd (CITIC).

After entering CITIC shares, Itochu said it will cooperate with CITIC in 6 aspects: finance, real estate facilities, resources and energy, manufacturing and so on.

After 3 months, Itochu and CITIC jointly invested in Chinese enterprises for the first time.

For Itou Tada's stake in Bosideng, China fashion industry and brand management expert, Yang Dayun, President of Utah international brand investment group, said that this should be a business investment project made by Itou Tada's investment company.

"Itou Tada is a large Japanese business community, whose business is very comprehensive. He has his own financial companies and banks. He often looks for projects and companies with potential growth potential to invest."

Yang told reporters that at present, Bosideng's stock price is at a low level, and there is great potential for growth and growth in the future. So it is worth investing in stocks.

At the same time, beyond the value of financial investment,

And Bosideng brand strong business relevance, is bound to make this cooperation value for money.

"Itou Tada has many international.

The agency in Asia and cooperation with powerful domestic garment giants will also help to open up the sales channels of its international brands in China.

Yang Da Jun told reporters that after Itou Chuiwajito, he was able to enter the board of Bosideng. Therefore, in the future Bosideng's international brand agency and multi brand cooperation, Itou Chuhata will definitely enjoy the priority cooperation right under the brand.

As China

The leading brand and its perfect marketing network have a strong attraction for Itochu.

At the same time, from the point of time cooperation between the two sides, this partnership has a great positive effect on both sides.

Although Bosideng's down garment products have an absolute advantage in the Chinese market, the sales of down garments have their own insurmountable limitations, such as strong seasonal sales, sharp fluctuations in raw material prices, and global warming. All these have affected the sales of feather products in recent years.

Therefore, Bosideng has been pushing the four seasons fashion strategy, hoping to jump out of the limitations of the down single product.

It is reported that in order to promote the four seasons of the product, Bosideng not only launched its own men's wear brand, but also bought Jesse's women's clothing, Mogao, tinkling cat and other brands.

Under the current development background, if Bosideng can establish strategic cooperative relations with Itou Tada, who holds more than 150 internationally renowned brands, it will be of great help to the development of multi brand and four seasons fashion strategy.

"Sino Japanese relations have been tense in recent years, and the external environment is not suitable for Itochu's direct investment in China."

In view of this, Bai Yimin, an industrial economist, has chosen to cooperate with Chinese clothing giants who are familiar with the Chinese market and have rich channel resources. It is a good cooperation strategy for Itou Tada to promote its brand.