The Four Story Is To See The Minds Of Winners.

The fundamental difference between a successful person and an ordinary person is not the difference between knowledge and experience, but the way of thinking they are different.

Wilson is the founder of Holiday Inn.

Once,

After lunch with the staff, an employee picked up an orange and chewed it down.

It turned out that the employee was very short-sighted and mistook oranges for apples.

In order to hide embarrassment, he had to pretend that he didn't care and swallowed it down, causing everyone to burst into laughter.

On the second day, Wilson invited the staff to dinner again, and the dishes and fruits were the same as yesterday.

Seeing that everyone was here, Wilson picked up an orange and chew it like yesterday's employee.

The crowd looked at it, and they ate together with Wilson.

As a result, we found that the oranges were totally different from yesterday. They were made of simulated oranges made of other ingredients, and they smells sweet and sweet. When everyone is enjoying themselves, Wilson suddenly announces, "from tomorrow on, I will be my assistant!" everyone was shocked and thought the boss's decision was very abrupt.

At this time, Wilson said, "yesterday, we saw someone eating orange peel by mistake. Allah was the only one who did not laugh at him but instead brought him a glass of juice.

Today, I saw that I was repeating yesterday's mistakes again, and he was the only one who didn't follow suit.

No colleagues like this.

Will not blindly follow the leader, is not the best assistant candidate? "

The philosophy of story:

The key to leadership lies in being good at "identifying people", especially in some natural details, whether we can carefully observe everyone and find real "talents".

Two. Founder of Samsung Group

When I was young, my family was not good enough. In order to earn a living, I had to sell newspapers to earn money for a living.

"How many newspapers do you want to book with me every day?" the owner asked the boy in tattered clothes.

"How much can other children sell?" he asked shyly.

The boss laughed, "it can't be said that there are dozens of copies sold, and hundreds of copies can be sold, but too many of them are left in hand, which is to lose money."

Li Bingzhe thought, "take 100 copies!" the boss was a little surprised, but he gave it to him.

On the morning of the second day, Li Bingzhe came to the newsstand empty handed.

The boss asked, "what about the rest of the newspaper yesterday?" "I sold out, I want 200 copies today."

Li Bingzhe answered.

The boss was surprised, but he gave it to him.

Third days early in the morning, Li Bingzhe came again empty handed and asked for 300 copies.

The boss was very surprised and decided to follow him to see how he sold the newspaper.

When Li Bingzhe arrived at the station, he did not hawk around like other children. Instead, he kept plugs into the waiting passengers' hands and waited until the passengers in one area had finished.

And then go to another place.

The boss asked doubtfully, "will anyone run away from the money?" "yes, but very few," because they read my newspaper and embarrassed to hang up a newspaper for a child.

Compared with the newsboy who smashed the newspaper in the hand, I counted the general ledger or I sold the most! "Li Bingzhe answered confidently.

The boss immediately took a look at him.

The philosophy of story:

The first mission of an enterprise is to gain customers, and profit is the inevitable result after success.

Otherwise, it can only be sweet and bitter to make a hammer deal. It is absolutely not a strategy to take first place, but rather an attitude and even a kind of wisdom.

Three. In a small city in the north, a marine museum opened, and tickets for 50 yuan were prohibitive for those who wanted to visit.

The oceanarium has been open for a year.

Finally, investors eager to use money to get rid of the oceanic pavilion with a "jump price" and return to the South gloomy.

After the new owner entered the oceanarium, he advertised in TV and newspapers, asking for golden ideas that could revive the aquarium.

One day, a female teacher came to the oceanarium. She told the manager that she could make the business of the oceanarium better.

According to her practice, a month later, the visitors to the oceanarium were full every day. Among these people, 1/3 was a child, and 2/3 was carrying a child's parents.

Three months later, the loss of the marine Pavilion began to make profits.

The content of the new advertisement produced by the aquarium is very simple. There are only 12 words: "children's visit to the oceanarium is free."

The philosophy of story:

The only way to get profits from customers is to meet the needs of customers.

Is this nonsense? We can see the merchants who only think of charging customers and ignoring their core demands.

Satisfying customers' core demands and pleasing customers who care most, even if they seem free, will usher in a rolling financial resource.

Business is so interesting.

[four] in 1976, the New York post was bought by newspaper tycoon Murdoch.

When the new boss took office, Alan, a small reporter, was afraid that he would be fired.

At this point, Alan's wife was about to give birth. On this bony eye, he did not know whether to take leave or take care of his wife.

That morning, Alan was informed that Murdoch, the new boss, was going to hold a meeting for everyone.

At the beginning of the conference, Murdoch stood on the stage, talking about his newspaper experience and his outlook for the future.

Alan seemed to listen very carefully, but in fact he was on pins and needles and wanted to know his wife's situation quickly.

At this time, the conference room rang with a rapid phone call, and everyone stared at the emergency phone in the corner.

Murdoch reluctantly stopped to show the next person to answer the phone.

"The hospital came to say that it was urgent to find Alan!" said the man, nervously rising, and explaining to Murdoch on the stage, "I'm afraid my wife is going to give birth. I'm really sorry."

Murdoch smiled and nodded, signaled to Alan to hurry up and pick up his voice. Then he lowered his voice and said to others, "since it's his family's business, let's avoid it for a while."

Then he took the lead and went outside.

The unexpected scene took place, and more than 100 colleagues quit the conference room in order to return until Alan finished the phone call.

Murdoch stood on the podium again and said to Alan, "thank you for creating more time for me, so that I can think more clearly about the future of the newspaper."

He concluded the meeting with the shortest words, then approached Alan and said, "now you can take care of your wife."

30 years later, Alan became the editor in chief of the newspaper. This seemingly casual incident remained in his mind.

The philosophy of story:

Good leaders are good at agglomerating people, and they can guide and inspire their potential after gaining talent, and the foundation for achieving all this is first of all to win the hearts of the people.

If you want to do this, you must first sincerely respect your talents.

What do you really believe in?