Chen Yehuai: Fashion Is The Strongest Expression Of The Soul.
Time can erase some things, but when looking back from time to time, it can still be placed on the heart. It must be the most cherished part.
At this time, Chen Yehuai recalled his sister's words of encouragement: "sister, you should make clothes for Chinese people. You should come back."
I have participated in so many foreign affairs activities, but the level of dressing needs to be improved. "
With this encouragement, Chen Yehuai, who returned to China in 2009, first created the GRACE CHEN fashion design center in Shanghai. During the 3 years, thousands of sample libraries were made to form a technical team that meets the requirements of the advanced customization standard. The company supported the operation of the company by providing product design for several famous American evening wear brands. Until the end of 2012, the GRACE CHEN senior custom salon opened in Beijing Yintai Center, and advanced customization became the main business of the company.
When I first returned to design,
CHEN Ye Hua
I feel that the American culture and the Chinese foundation are ripping each other in the body.
She said: "exposure is the pursuit of people in Europe and America. Everything must be extreme and everything must be highlighted.
The most important thing in eastern beauty is implicit. The East understands the combination of blank and false and real.
Moreover, Oriental women are gentle and round, without too many edges and corners.
The most important thing is to have the intellectual beauty. The eastern people enjoy the talent of women from the ancient times, not only beauty but also wisdom, it is temperament.
China's beauty is not suitable for dazzling competition, it is introverted, dignified, elegant and atmospheric.
She tried to blend the Oriental feelings in her soul with her modern minimalist style, which was formed in the American brand for many years. Her dress was like a page in the heart of the lake, with a hazy dream.
romantic
You can always find sincere love and thoughtfulness in her dress.
Quite a lot
Customized
After wearing Chen's robe dress, the guests summed it up in a heartfelt way: "I never thought I was a beauty before. I was really touched."
Chen Yehuai said: "clothing is magical, when it is done hanging there is just a finished product, only wear on the human body to have vitality and essence."
Whether the existence of matter is meaningful to a person depends on whether or not he has invested his feelings.
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"We all know the status of Vionnet. I didn't expect it to be sold. Is it kidding? It's crazy for me, but I made a very conscious decision to buy it."
"I once lived in Florence for a year and focused on my own writing, and I was looking for the right brand cooperation until I found that Vionnet was looking for partners," he said.
I jumped up and got on the plane, and I sat down with them to sign the memorandum.
I don't need to think more about it and accept the price of the other party unconditionally.
In order to really revive Vionnet, the city is facing enormous pressure.
Before her, Madeleine Vione was always a sweet and heavy burden.
"I have great responsibilities.
When I first came to Vionnet, I thought it was very wrong and very unlike Vionnet. "
She was very decisive and soon after she joined the Vionnet, she fired the twin designer Croce sisters.
"They are all very lovely people, but the idea is wrong, and little change. I think it is not the style that Vionnet wants to show."
It took her three weeks to prepare for the new season's clothes.
"I think I had some white hair that month. That's the biggest challenge I've ever met."
She named Hussein Chalayan, the Hussein Chalayan, who pioneered the design of the first half tall series. It seemed bold adventures, but showed her determination to revive the old fashions.
"I am very interested in Karajan's skills. He should not be called a fashion designer, but he should be called an artist.
I am very glad to be able to cooperate with him.
Karajan also presented a wonderful show for her, a series of slanting dress skirts with light skin and light fabric, and a radial concentric circle cut by 5 layers of lace for the fairy skirt to join the industrial sense. This adventure series brought Vionnet back to the public's vision.
At present, Vionnet's senior garment team consists of 7 designers, including Ashe Kenna.
Besides, she has to take account of business matters. After all, she is the final decision maker.
"I think today any role and any woman is very complicated. I think I am a designer, creative and personality, which is also what I love to do.
Of course, I am also a businessman. I need to run this brand.
She said firmly, "for others, it may mean a business, but for me, I want to dedicate my life to it."
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