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    The First Collective Trademark Was Born In The Bonded Area.

    2015/6/9 20:27:00 27

    Collective TrademarksBonded AreasTrademarks

    Recently, with the approval of the Trademark Bureau of the State Administration for Industry and commerce, the Zhuhai import and export Wine Association successfully registered the "zhftz" collective trademark and achieved a zero breakthrough in the Zhuhai collective trademark registration.

    In recent years, the import and storage industry of Zhuhai free trade zone has developed rapidly. In order to give full play to the advantages of the existing resources, under the joint promotion of the District Management Committee, customs, state inspection and industry and commerce departments, the import liquor Association of the bonded area and the gemstone liquor exhibition company of the bonded area take the lead in organizing relevant units to create collectively bonded trademarks in the bonded area, so as to enhance the visibility of the imported red wine trading center and the cross-border import street in the bonded area.

    It is understood that in 2014 Zhuhai The import wine Association of the city free trade zone has submitted 5 applications for collective trademark registration to the State Trademark Office. register The successful "zhftz" collective trademark is one of them.

    "The trademark registered successfully belongs to the category of wine and alcoholic beverages (excluding beer). At present, 8 import enterprises in the bonded area are trying to use collective trademarks for external promotion. collective trademark The next step will be to improve the use management according to the market reaction and the opinions of merchants, and will be put into use in the bonded areas in the future. Zhuhai bonded area investment and Trade Promotion Bureau responsible person told reporters that the other 4 trademarks have been issued by the Trademark Office preliminary notice, is expected to complete registration this month.

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    This morning, the Wuhan Municipal Industrial and commercial bureau jointly organized the "2015 Wuhan first brand micro story network contest" mobilization conference. The representatives of Wuhan's well-known trademarks, geographical indications, and netizens with good reputation grew up.

    At the mobilization meeting, Zhou Ping, director of the Trademark Office of the Wuhan Municipal Industry and Commerce Bureau, said that the era of "wine is not afraid of the deep lane" has passed. In the public entrepreneurship and the trend of innovation, trademarks have become the embodiment of the core competitiveness of enterprises. Enterprises should attach great importance to brand building, and fully interact with topics such as brand awareness, feelings and causes, and brand origin, creation and maintenance through the influence of the main stream and authoritative media, and fully tap the brand story and promote the connotation value of the brand.

    Han Mei, the representative of brand enterprise and the brand Department of people welfare Pharmaceutical Group, said that trademark is an important support for the development of enterprises, and a good driving force, which greatly reduces the distance between ordinary people and enterprises. At present, people's welfare medicine has four well-known trademarks nationwide, but nationwide, brand cultivation is still in its initial stage. The brand micro story form is very novel. It will fully mobilize the enthusiasm of netizens and further explore the connotation of the brand. Representatives from Changjiang Securities said they would organize employees and shareholders to participate in the interaction of Yangtze River Securities thematic micro stories through the form of "Duzi".

    People's network Hubei channel responsible person said, the brand micro story competition is a brand promotion event in Wuhan, through the micro story competition to promote the brand, is the country's first. People's network is willing to provide a platform, through the brand micro story competition, to combine the credibility of the central media and the speed of the media, combine online and offline, tell the story of Wuhan well, spread the voice of Hubei, form a massive marketing of Wuhan's urban brand, further promote the development of Wuhan's real economy.


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