The Three Giants Of Luxury Goods Are Expected To Join Hands To Create An E-Commerce Platform For New Breakthroughs

As we all know, Swiss Richemont and Mo t Hennessy-Louis Vuitton (LVMH) and Kai Yun group (Kering) are the three giants in the global luxury industry. They have been competing for many years, but now they are likely to join hands.

Yes, you are not mistaken. John Rupert, chairman of Johann Rupert, threw olive branches to old rivals LVMH and Kai Yun and other luxury goods, inviting them to build a luxury e-business platform to compete with the big online business providers such as Amazon (Amazon).

The South African billionaire has revealed that he has discussed with the chairman of LVMH Bernard (Bernard Arnault) and Kai Yun group of his cooperation in building a shareholding business platform Yoox-Net-a-Porter.

Rupert, who recently attended Monte Carlo's Financial Times Business of Luxury Summit at the financial times 2015, said luxury manufacturers need to increase their input in e-commerce so as to survive in the increasingly fierce competition.

He thinks the luxury industry needs a big enough platform. "We are not big enough now.

What I told them was that they could join and acquire shares as long as they promised to sell their brand on this platform.

The goal of the group is to create an open platform for all luxury brands, including Chanel (Chanel).

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Shortly before Rupert's invitation to LVMH and Kai Yun and other colleagues, the group has just sold its high-end Internet retailer Net-A-Porter to Italy's Yoox in the form of a share swap and merged into Yoox-Net-a-Porter group, Net-A-Porter.

The top two were the first and second largest luxury electric providers in the world. The total net income in 2014 totaled 1 billion 300 million euros (about 9 billion 173 million yuan).

However, this figure is much less than that of Amazon ($552 billion 218 million), the global electricity supplier giant Amazon (Amazon).

We plan to build Yoox-Net-a-Porter into a leading neutral platform for the luxury goods industry.

As competition for consumers rapidly shifted from the high street market to the Internet market, the merger and alliance of luxury electric providers are also accelerating.

When Yoox announced the news of the merger of the two luxury electronic business platforms, the group said it was looking for other luxury sector investors to help consolidate the new company.

I and (

Arnott, chief executive officer. I talked with Kai Yun.

We need to build a big enough platform for the luxury industry. "

As the executive chairman and the largest shareholder of the group, John Rupert told the media at the Monte Carlo fashion summit, "I want to create a platform for everyone to open up, and now look at them (LVMH and Kai Yun group).

I think the scale of the game is so huge that no company can dominate it alone. "

Rupert said that Chanel, which is still privately owned, will join the Yoox-Net-a-Porter platform, or another business company specially designed to display the fashion craftsmen, those who design or manufacture luxury goods such as jewelry, clocks, fashion, handbags and hats.

LVMH chairman Bernard Arnott has just invested in Lyst, a luxury online retailer. This fashionable social shopping platform that subverts the traditional online retail mode has won a $40 million C round of financing. Apart from Arnott, there are also Facebook's early Facebook Accel Partners in the US, as well as Balderton, Capital, which has invested in Yoox-Net-a-Porter's top European investment companies.

Chris Morton, founder and chief executive of Lyst, told Reuters reporters at the Monte Carlo summit that "in the past 5 months, the fashion business has been more than 5 years ago". "2015 is a significant and far-reaching year for the online fashion retailing industry," said Chris Morton.

In April of this year, Cond Nast, a publishing giant with Vogue and other front-line fashion magazines, announced plans to pform its fashion news website Style.com into an online platform for selling fashionable goods. First this year, the UK will start in Kangtai, and then the US and other markets will follow suit.