"National Costume Culture Tour" Campaign Opens

There are rich historical and cultural deposits in Southwest Guizhou, and there are 35 ethnic groups: Buyi, Miao, Han, Yao, gyai, Hui and so on.

The national culture is colorful, with the Buyi dress as the national intangible cultural heritage and the Miao costumes as the provincial intangible cultural heritage.

In order to promote China

Exchange and inherit, encourage and advocate the innovation of national culture; excavate and cultivate excellent national costume designers in the whole country. In 2015, the first Chinese Raffles cup Chinese costume was co sponsored by China Garment Association and Beijing Raffles International Culture Media Co., Ltd. in 2015.

The contest has been widely recognized by fashion designers, teachers and students.

In view of this, in order to further publicize the minority nationalities

Clothing culture integrates the unique elements of ethnic groups with modern urban fashion elements, and promotes the interaction between fashion designers. The Beijing Raffles International Culture Media Co., Ltd. organized the "national costume culture tour" campaign. The first station was set up in Guizhou, Southwest Guizhou.

Five days and four nights of the activity, we will register for designers of garment enterprises, independent designers, college students, and people interested in national costume culture.

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Chen Dapeng, executive vice president of China Apparel Association, said that under the promotion of the "one belt and one way" policy, Fujian, Guangdong, Zhejiang and other garment export provinces are actively integrating into haze textile and garment economic belt, and the new deal also provides greater possibilities for these areas to integrate international and domestic industries and market resources.

Driven by the "one belt and one way" policy, many garment enterprises in China will realize pformation and upgrading in "going out" under capital escort.

However, at present, China's clothing industry is still facing some difficulties, such as low level clothing overcapacity, lack of brand creativity, and business models need to be innovated, so as to reduce the resistance and obstacles of "going out to sea", and the industry has put forward higher level, more quantity and more urgent requirements for talents.

Zhou Shikang, Dean of Hongkong Fashion Institute, pointed out that in recent years, with the pformation and upgrading of China's garment industry, many clothing brand enterprises began to go out and develop the garment market along the belt, especially the Guangdong Shenzhen women's clothing already had the ability to "open the sea" and expand the international market.

Under the influence of "one belt and one road", the garment industry will generate huge talent demand, and strengthening the training of talents has become the focus of the moment.

First of all, the clothing industry needs to cultivate and package local fashion designers vigorously. It encourages local fashion designers and clothing companies to integrate the elements of dress culture into local dress design and push them to the market so as to realize the folk interaction of "along the road" culture.

Second, speed up the "one belt and one way" talent team building plan, constantly train new blood, so that more potential talents can join the garment industry, and cultivate talents according to the goals of internationalization, professionalism, specialization and compound.