The Color Matching Of Display Skills In Stores

No matter what kind of display techniques are used, they are based on color display.

1, color display (similar colors, two colors are basically the same color).

2, color matching skills:

A, similar colors: two colors are better match, such as beige and white, red and orange.

B, contrasting color: a strong contrast between two colors, the display will have a greater visual impact: White + Black Red + green.

C, the same color: two colors belong to the same color, but only shades and shades.

Display: 1, first, store area.

A, key display area: the main and left sides of the shop are the main walls.

B, auxiliary display area: mainly on the left and right sides of the cash register.

C, display location and sale area: the display location is made up of display areas such as display windows, boutique cabinets and models. The sales area can avoid a place individually according to the situation, and is marked with obvious identification, which is distinctly different from the positive price area.

2, secondly, we should distinguish the categories of goods.

New style: window display is the most obvious area in store.

Best seller: close to the door, where customers can see it.

Unsalable sales: store easily overlooked angle, hanging the most colourful product to attract customers' attention.

3. Requirements and standards for display

A, display area is arranged neatly.

B, to ensure enough display area of a single product.

C, put the best seller or main product on the best display.

The arrangement of D and goods should be arranged according to the size of the upper and lower sides and the adjacent colors.

The way of bra is:

1, bra agrees to hang in card form; brand underwear must use the brand coat hanger and hanger hanger hangs to the left.

2. Buckle the bra back button and set the bra flat. The front position of the breast is aligned with the back button.

3. Check the front and rear bottom line of the chest circumference at the same level, not high or low. The shoulder strap should be symmetrical.

4, hang 3 pieces of the same bra on each hanging arm, the number from outside to inside, from small to large, the size of the cup is also small to large; in order hangs; if this has A, B two cups, the top bra size is displayed.

5. The color of each hanging arm should be unified. There should be no more than two special cases.

6. Hang up, clean and tidy and hang up the tag.

The quality of store display directly affects storefront sales.

Store display can be divided into four main display methods: color display, style display, fabric display and price display.