Marketing Techniques For Children'S Clothing In The Off Season

1. Recommend children's clothing in order.

Salespeople should generally say that they will listen.

That is to say, it can not only introduce children's clothing in more detail, but also try to hear the various reactions of customers, and introduce children's clothing in a sequential way.

First of all, what is children's clothing: some salesmen ran to the children's clothing and said "this kind of children's clothing is good" when they saw the children looking at some kind of children's clothing.

This is not correct. The correct way to do this is to introduce what kind of children's clothing it is before we can say the benefits of this children's clothing.

Introduce children's clothing

And uses: this kind of children's clothing is different from other children's clothing, introduces the characteristics of the children's clothing, and introduces the use method and the most suitable use of the children's clothing.

The introduction of children's wear is also the key to selling children's clothing.

This article introduces why these characteristics have such characteristics: Although salesmen have introduced to children the characteristics and uses of children's clothing and suitable for their use, some customers still do not understand and ask why they are like that.

At this point, the salesperson must prove it with real examples.

For example, "many customers are willing to choose this children's clothing" or introduce how many customers bought this kind of children's clothing.

Other children's clothing can also be recommended. When the salesperson introduces children's clothing and explains the characteristics and uses of children's clothing, we should further explain that children's clothing is in accordance with the needs of customers.

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At the same time, he also recommended to the customer, "please take a look at this children's clothing."

Customers may say, "yes, yes..."

In order to make the recommended children's clothing fit the customers' mind and urge the customers to buy, the salesperson must pay attention to what the customers may need, so as to introduce children's clothing in a targeted way.

2.

If a customer asks a salesperson for some kind of children's clothing, the store is sold out, or when the children's clothing has not arrived yet, the salesperson can't say "no" or "no goods", so it's not appropriate to answer the customer.

If you need it urgently, will you send it to you immediately? "Or" sorry, the XX children's clothing you want to buy is not available now, but what do you think of this one? "

This children's clothing is equivalent to XX children's clothing. If there are children's clothes similar to children's clothes that customers want to buy, they can try it according to the above statement.

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3, customers are not satisfied with the purchase of children's clothing.

A certain kind of children's clothes sold by the store, if they do not meet the customers' wishes, will be said by the customers: "this children's clothing is not good" or "this style is not good!"

The salesperson replied, "this design is not good. What do you think of this one here?" so, please come over here. "

4, about changing children's clothes.

When customers buy children's clothes from stores, they do not agree with them, and come back to stores to ask for replacement or withdrawal of children's clothing.

When customers ask for children's clothing, they should be handled according to the following items.

1) the salesperson should try to do what the customer asks.

2) when a salesperson refuses to change children's clothing, he should try to make clear the reasons and explain the reasons for not changing so as to get customer's understanding.

3) if the purchase time is longer, no delivery tickets, or children's clothing with quality and shape changes, can they be changed, and the opinions of the supervisor must be obtained before deciding.