A Good Clothing Store Must Know How To Sell.
How to do shopping guide when you greet customers? Xiaobian tells you some ways.
As long as you follow the steps to decompose the products you sell, repeat the exercises, I believe I can be a terminal salesperson.
Step one: greeting.
The salesperson who sells is to get close to customers, first of all, to greet customers.
There are three points to be noted when greeting: enthusiasm, eyes and smiles.
First is
Zeal
。
As we all know, when you greet others, you will be enthusiastic when you greet others, and you will be indifferent when you are indifferent. So when customers are patronizing our clothing store, we must show enthusiasm.
Followed by the eye.
With a focused eye on each other's eyes, this will give customers a certain shock. It will make the customers feel close to you. Some people feel that it is not polite to do so. Especially when a male salesperson is facing a female customer, I can only tell you that you think this is a big mistake.
The reason for this is very simple. A person greets you warmly, and you find that his eyes are staring at you as if speaking. What kind of mental activity do you have?
First, I think
Be curious
How does this person look at me like this?
Two, there is a little tension and a little bit of fear. (this tense and fear will allow others to control your thinking in a few minutes), and create a sense of urgency. Urgency makes you nervous and confused. At this point, you may accept his arrangement.
Three, I feel excited and start to feel good about this person.
The dull and scattered eyes will only bring you the opposite effect.
I don't say much here, as long as you can find someone to test it.
Finally, we must pay attention to a genuine smile.
A genuine smile will narrow the distance between you and your customers. It will turn the tension and fear caused by your eyes to the other person and become a respect and psychological dependence on you.
The second step:
Self-introduction
。
Whether you are dealing with strangers or dealing with customers, don't forget to introduce yourself to greet the customer's memory system after greeting.
When you introduce yourself, you should also pay attention to three points: simplicity, clarity and confidence.
First, simple and simple introduction can not only let the customer know you at once, but also leave enough time for your sales work, and it is simply that customers are the easiest to remember. If a customer keeps you in mind, he may introduce more customers to you, and is also conducive to establishing pactions with customers in the future.
Two, we need to be clear about why we need to know clearly.
The three is self-confidence, self-confidence is the most important, self-confidence can not only affect your own but also control customers.
The third step: introduce products.
Introduce the product 1, put the product on the customer's hand, let the customer participate in the product experience, this will make him feel that the product is already his, then suddenly take the product from the customer hand, let the customer have the sense of loss.
1, be good at making use of the sense of loss: giving the other person a sense of loss appropriately, will make the other side lose and unwilling, so as to make your sales activities more smoothly.
2, introduce the product to be concise and clear.
Try to introduce products to the customer in a clear language. It is best not to let customers not understand the technical terms.
3, stir up the price to be hot, sincere, eye the customer to understand each other's psychological activity.
The price of fried products is compared with that of ordinary products, and the products that do not do activities are compared with the more expensive products. If their products are the most expensive products in the industry, the difference between the value and price of fried products is, in short, a sense of achievement for the customers to make money.
The fourth step: deal.
First, when the paction is done professionally and properly, professionalization will make the other person feel that his purchase decision is correct.
Two, put forward questions that customers want to know and answer them quickly. Do not let customers have too many opportunities to think about themselves. Otherwise, too many different questions will not only make you scramble to break the sales process, but also let customers worry more and more and make you unable to control and shake customers' determination to buy.
Three, we should make more use of assumptions -- assuming pactions, assumptions and examples.
Let the customer feel that the product is already his.
The fifth step: deal again.
Catch up and catch up with each other, seize the buying motive of the other side, and stimulate their desire to buy again.
Good at using the sense of ownership: the sense of ownership will satisfy the other's needs and forget his efforts.
To do this, we can strengthen our customers' belief and not regret buying your products.
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