What Swimsuit Brands Are Refreshing In Miami Swimsuit Week?

Miami used to be called "God's waiting room", but now every July, the waiting room has the most sexy swimsuit models.

The annual Miami swimsuit week begins on the 16 day this year, with a duration of 4 days.

Although the time is short, compared with fashion week, its popularity is relatively small. But with the continuous expansion of swimsuit market in recent years, this year's Miami swimsuit week has received a lot of attention.

According to the data from Ou Rui information consulting, the global swimsuit market value in 2014 will reach 20 billion 900 million US dollars, and by 2019, the forecast will reach 28 billion 300 million.

In recent years, apart from a number of big names, such as Versace, Stella McCartney and Ralph Lauren, all of them have launched the senior swimsuit series. More attention has been paid to a group of new swimsuit brands springing up, curiosity has been selected to understand.

Solid & Striped has gained fame in recent years, and 2012 was founded by Isaac Ross.

In 2013, it was acquired by J. ChristopherBurch ChristopherBurch, founder of C. Wonder, and began to expand into the female swimsuit series.

As the name suggests, the most distinctive feature of this young brand is classic three-dimensional cut and striped style.

To attract high-end market,

In particular, we focus on the hotel store business. We have shops in Palm Beach The Breakers, The Standard in Miami and four seasons in Hawaii.

The reason why Solid & Striped is developing rapidly is to focus on publicity. It has worked with many celebrities, such as this spring and summer swimsuit series, and invited supermodel Martha Hunt Hunt (Martha Hunt) to endorse.

On Tuesday, the brand announced that it would appoint J.Crew designer Michelle Copelman as design director.

This is undoubtedly another milestone in Solid & Striped.

The American brand TrinaTurk was founded in 1995, but originally it was only a female fashion. The swimsuit series did not enter swimsuit week for the first time until 2011.

The designer Trina Turk is from California, so the swimsuit is lively and colorful, with a rich flavor of the southern beaches of the United States. Besides bikini swimsuit, Turk has also attached great importance to beach bags, sunglasses and other accessories.

As she said, "I am not going to take this step to become a new generation of fashion designers.

I am concerned about the real needs of women and their lives, because I am also a woman.

I don't think that attractive and pleasing things must be 5000 dollars.

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Although Beach Riot, founded by Nicole Hanriot, has been established for two years, its bold style with bright colors and animal patterns is deeply rooted in the hearts of the people.

Designer NicoleHanriot grew up on the beach and loved the beach, so the design was mostly free and casual.

In recent years, underwear and swimwear market are playing the leading role.

The elements, BeachRiot, are also lovers of Bohemia, running against the sweet maiden style.

The pattern highlights the free Hippie wind.

At present, the expansion of swimsuit market is mainly due to the improvement of people's quality of life and the huge consumption of tourist holidays.

For swimsuits, people no longer just use them as swimming, but as a way to enjoy holidays or show their stature.

Therefore, the swimsuit show on the T platform is only part of the Miami swimsuit week. With the focus of the media and flashlight, there are more matches on the streets and beaches in Miami and the trend of street shooting. After all, those swimsuits are truly more suitable for holidays and more popular.