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    How Did China'S Counterfeit Goods Destroy The Textile Industry Of A Country?

    2015/8/31 9:57:00 30

    Textile IndustryTextile EnterpriseChinaFakeTextile IndustryCountryMarketBrandCounterfeitingIndustry Information

    Garner's batik print is the pride of this country. It is also an essential item for Garner people in various traditional occasions such as weddings, weddings, and weddings.

    Then, in the past 10 years, Garner's

    Textile industry

    But it is gradually declining, and the chief culprit is probably counterfeit products from China thousands of kilometers away.

    The Christian Science Monitor reported that Garner used to have more than 10 specialties in the production of batik prints.

    enterprise

    Today, the number of enterprises has dropped to a few.

    In the 90s of last century, there were 30000 employees in the industry. Today, the number is only 3000.

    According to textile enterprises, a large number of fake fabric products from China have made it difficult for Garner's domestic textile enterprises to continue.

    In fact, these fake counterfeit products have existed for nearly 30 years, but their quality is very bad before, and it is not enough to impact domestic enterprises.

    Over the past decade, the quality of "made in China" products has improved rapidly, becoming the biggest threat faced by Garner textile enterprises.

    Garner Badu, director of marketing at GTP, a local textile enterprise, told the Christian Science Monitor that after 2000, the quality of counterfeit fabrics in China suddenly increased dramatically. Even counterfeit trademarks were hard to distinguish, so that they could occupy Garner market continuously. The market share of today's market has reached about 60%. "Stephen"

    GTP is one of the few leading local textile companies in Garner and one of the leading brands in the country.

    Another leading company, Akosombo Textiles Limited (ATL), has also become precarious due to the impact of cheap imports of textiles in China and other regions. The company has slash its workforce sharply, reducing the number of employees from 1600 to 1250.

    Garner's current textile market is about $150 million, and for GDP Garner, which is 48 billion dollars, the industry is very small, but it has a very important significance.

    Batik printed cloth is an essential part of Garner's daily life. People will buy some batik prints to make their own costumes before attending any important occasions.

    The textile products made in China are not only different from the color design but also the local cloth of Garner, and even the brand is also modeled on the local brand of Garner, which makes it difficult to distinguish the true from the false.

    Under normal circumstances, it is difficult for law enforcement departments to find the real source of production of counterfeit fabrics. However, according to Garner's Ministry of trade and industry, these fake fabrics are generally shipped from Guangzhou, first arriving in Togo's capital Lome, which is relatively loose in inspection, and then hired by middlemen to hike these materials into Garner's territory and sell them all over the country.

    {page_break}

    According to Deutsche Radio recently reported that ATL Brand Protection Manager John Amoah said that someone had taken the brand identity of local enterprises overseas, manufactured counterfeit products and smuggled them back to China.

    He said that this is not only the protection of intellectual property rights of local enterprises, but also health issues, because some of the chemicals used in pirated products have not been tested.

    Chinese enterprises plagiarize Garner Enterprises

    Design

    And then sell the batik fabric to Garner at a lower price. This is not the latest thing.

    As early as 2006, BBC reported that Chinese people had plagiarized Garner's works.

    The article, which was published in August 2006, said that Garner's batik fabric had an annual sales volume of 150 million yards (about 137 million meters) and sales of nearly 250 million dollars, but only 1/4 of the cloth was produced by Garner local enterprises.

    The price of counterfeit cloth in China is only half that of the local cloth, so consumers are buying Chinese products, resulting in a 50% to 75% drop in sales of local businesses.

    At that time, Garner local enterprises vowed to fight back, and jointly related departments to combat counterfeit fabric products in China. However, until now, the anti-counterfeiting work is still continuing.

    The Garner administration will conduct a surprise check on the textile market every few months, and destroy the counterfeit fabrics that are investigated and dealt with in public.

    In January this year, the government seized and burned up tens of thousands of dollars worth of counterfeit fabrics.

    Ghana

    Textile industry

    People believe that the destruction of counterfeit products by the government alone will not have much effect, and it will depend on high-tech means to crack down on counterfeit goods.

    For example, a local technology company called mPedigree has developed a system to help consumers distinguish authenticity and authenticity.

    The system is called GoldKeys, and consumers can send short messages to a free number on the 12 digit of the fabric label, and then receive the feedback information immediately to know the authenticity of the cloth.

    Many local enterprises are very interested in this anti-counterfeiting technology and hope to apply them to their brands.

    However, it may take a while or even a long time to clean up the fake goods on the market by new technology.

    Insiders say that China's counterfeit fabric has become an integral part of life.


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