Skills Of Doubling Profits In Brand Shoe Stores
How do brand shoe franchisees manage to make more money? Mastering the 3 skills of brand shoe franchisees and making your profits double! Leather shoes are one of the most popular footwear and one of the commodities that beautify people's lives. They play an important role in people's daily life.
Therefore, the shoe franchisee market is large and the prospect is unlimited.
How to open a good brand shoe store? Apart from the important location, joining the good project, there are some minor details that are also important.
Today, Xiaobian will introduce some brand shop skills for you. Let's have a look.
See something in the street
Shoe store
The shops are beautiful, the decoration is luxurious, the music is noisy, the advertising leaflets are all over the world, but seen and seen, it is only a passing glance, leaving no deep impression.
In fact, good.
Sign
Personalized shop names and clean windows often represent the characteristics of a store.
The name of the shop must be taken well enough to remember. Both Putonghua and dialects must be as smooth as possible.
Though celebrities are not invited by everyone, they spend more time on signboards and shop names.
The window is more like a person's face. It is necessary to design windows if conditions permit.
The design is neat and bright, and don't care about the electricity charge.
The shoes placed in it must be full of personality, and it is best to match with a crystal, dotted with some plants and flowers, showing vitality and elegance.
The basic principle is that the style is similar to the type and the price is close together, and the style and price are clear at a glance.
Some unconventional pendulum methods can be adopted. The side looks good on the skew side, with the exquisite direction towards the customers, the strong base plate can put the face down, and so on. Which part of a shoe has the most distinctive feature makes it fully display, with the same style and different colors, with different pendulum methods.
The color should be staggered and not the same.
colour
Put together, spaced apart, it appears rich in color.
Every household has lights, and mirrors are also owned by brand shoe franchisees.
But the design is different, the effect is obvious.
For example, a rectangular shop can be designed into 3-4 vertical shapes. The 2 rows above the shoe rack on both sides of the wall are best equipped with spotlights or spotlights, while the middle ones are equipped with energy saving lamps.
It is best to aim at the shoes with drilling, and to make sure that the shoes can be seen at a glance, and you can know the value and grade of the shoes without introduction.
As for the mirror, it refers to the shoe mirror.
Many franchisee franchisees, especially men who sell men's shoes, aim at saving space, or think that it is not necessary to pay too much attention to the effectiveness of mirrors. When designing shoes, they can simply make a small three legged slant mirror, and only look at the feet in a small way.
In fact, it is not.
My way of doing this is to make the mirror grow 120-140cm and wide 20-25cm, and install it on the wall of the ground 20-30cm, and the border can contain some patterns.
A slender mirror can make people look thin and tall and straight, and a wide mirror will definitely make people look fat and obese.
In this way, it is obvious that the thick legs are much thinner and the effect of wearing shoes is obviously better.
Moreover, the success rate of purchase can be greatly increased by matching the clothes and shoes.
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