Banks Push "Mid Autumn Festival Special" Financial Products To Welcome Mid Autumn Festival
Mid Autumn Festival is approaching, many banks have seized the holiday brand effect, launched the Mid Autumn Festival exclusive financial products, many banks in the products marked "mid autumn special offer", however, these financial affairs just "look beautiful", some due to the long period of investment, short investment period, is considered sincerity is not enough.
Banks choose to issue exclusive financial management during the holiday season to give back to investors. They must give enough sincerity, instead of using "high yield + long raise cycle + short".
term of investment
"Combination" to "deal with" investors.
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According to the statistics of the bank network database, as of September 25, 2015, 12 banks issued 18 exclusive banking products with the theme of "Mid Autumn Festival".
The average expected yield of these 18 Festival exclusive financial products is 4.94%, which is more than the non structural RMB issued by recent banks.
financial products
The average expected yield of 4.64% is 0.3 percentage points higher.
From the perspective of expected revenue, 10 of the 18 exclusive products have an expected rate of return exceeding 5%.
The most profitable annual yield is 6%, which is not guaranteed, but the bank is not in Jiangsu.
From the point of view of the subscription, Huaxia Bank (600015) has two products with a term of 90 days.
Starting point of purchase
The higher is 1 million, 3 million, the other 16 products, one 300 thousand purchase, two 200 thousand purchase, three 100 thousand purchase, 10 5 10000 purchase, more suitable for mass purchase.
From the number of products issued, 5 city commercial banks issued 5 products, 4 agricultural and commercial banks issued 6 products, 2 joint stock banks issued 6, state-owned commercial banks only Agricultural Bank (601288) one, issued 1.
The average expected rate of return of the mid autumn thematic financial products is higher, but some banks are slightly less sincere. There are 5 short term products whose investment period is within 50 days, and their collection period is 5 days or more, analysts said.
However, some banks have done more sincerity in this respect. The exclusive financial products issued by Ningbo Bank (002142) and Industrial Bank (601166) are all 3 days.
The longer the raising period is a dilemma for bank investors.
If you buy on the start date of the product raise, a longer raise period and a shorter investment period will dilute your own investment income. It is not cost-effective; if you choose to buy it on the closing day of the closing date, you will worry that no quota can be bought.
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