Cracking And Silk: "Electronic Commerce Women'S Clothes + Internet Tmall Original Brand" Hit Double Eleven Battle
During the national day of 2015, 66 national brands appeared at the crossroads of the world. The most golden Reuters outdoor screen in New York Times Square continued to launch the brand image of Chinese and English. It opened the largest exhibition of Chinese enterprises in New York's Times Square, and made the proud national brand unveiled to celebrate the 66 birthday of the motherland.
As the only one of the costumes
Electronic Commerce
The representative of women's clothing enterprises, with strong national elements and the slogan of "struggling for good and strong fighting", is the world's creator and reformer.
Be a centenary brand of Chinese original design
"Being a centenary brand of Chinese original design, taking the design to go abroad", and in the tenth years of enterprise development, the founder of Tang Dafeng, who broke the silk dress, formally opened the dream at the beginning of his founding.
Founded in 2006.
cut silk into pieces for writing letters
Costumes, gathered by a group of extraordinary creative designers and interesting young people, do not ask for identity and diversity, and insist on an independent and distinct position of breaking up and doing something wrong.
The clothing of split silk extends the love and expression of color, nature and emotion in human culture, sharing the feeling and joy of inner life.
Today, splitting has become one of the largest original design brand clothing groups in China, exporting the multicultural value and wonderful experience from the East for the world trend and the international fashion industry.
What we have been doing is to become a high quality international brand that Chinese people can afford.
For this reason, we must persist in fabric design, process development and exclusive customization, insisting that creation can be derived from the first step, insisting on even ordinary.
Fabric
It also uses high precision and high weave.
From quality control to technological innovation, every step has gradually reduced the fragmentation to a unique realm.
Top of the world fashion, he mountain rolling stones
In the fashion trend of the world, style is the fetter of style, and the ultimate object of breaking up and silking is to split the silk.
She accepts any definition of the outside world, accepts her unfinished shadow, and accepts and pcends it without breaking it.
The national wind itself is neutral. Under the farming and splitting operation, the national wind will change from the first impression of the consumer to the "spiritual nation" at the inner level.
As early as the beginning of 2015, the first step of breaking out of the country was to break up the silk and silk, and to fly to Melbourne with a few suits of strong clothes, and to join the Jingdong and Iqiyi team to make a Melbourne trip to fall in love with supermodel.
Although in a foreign country, but throughout the shooting process, visitors have been asked "where can I buy these beautiful skirts".
Their love for the color, design and ethnic elements of the silk and silks, so that all the people present will once again experience what is "national and world".
What is amazing is that it is not just clothing accessories that break the silk and go out of the country.
All along, it is known as the brand closest to the customer's heart. She exports the multicultural value and wonderful experience from the East.
It will also take a percentage of its profits every year, build a Cultural Fund for cracking up and silk, and split the public welfare fund to make it a sustainable development undertaking.
So far, the silk and silk culture fund has promoted China's independent culture to the world in various fields such as film, publishing and music. The film author magazine has been collected by dozens of organizations at Harvard University and dozens of domestic and overseas poster design works are included in the Asia Pacific Design Yearbook, and 2015 independent film production projects have also been selected for several international film festivals.
Life is like tears, let the world appreciate China.
The 66 brands appeared in New York Times Square, the only brand of Internet Tmall.
A "life is like splitting the silk to make the world appreciate China" is also being read by consumers.
To this end, the special helper interviewed the helm of the group.
Question: why do I receive such an invitation?
President Da Yu: from the brand point of view, in order to create an original dream, for national brands to stand in the forest of the world, for the market, it is also for the eleven to continue to create miracles, it is combined with this year's "love supermodel" for the double double bedding.
Question: what is the goal of this year's double 11?
Da Yu, President of the company, the first batch of pre-sale of double 11 and 15 sales have exceeded 5 million.
According to this trend, double eleven should be 20 million.
In October 13th, the second batch of double 11 pre-sale was released, and the target of the double eleven pre-sale was 30 million.
Question: what is the special way to play on the second batch of pre-sale line?
The dance department of the Ministry of market segmentation: first of all, gave real benefits: including pre sale, free, 2, 1, 50 thousand custom make-up boxes.
In addition, we collaborated with Yi Qi Xiu in the H5 scene collection. With the color of the pre-sale money as the main thread, we launched the shooting and collection of the same color pictures of the clothes, hoping for more interesting interactive forms.
The media will also do some interesting and creative gameplay.
Question: then, about the future of breaking up silk?
Tang Feng Feng, the founder of breaking up silk, has strong Chinese national wind genes. The national brand is actually powerful and energetic, but it still needs a period of growth and is willing to be a pathfinder and forerunner.
The world needs China.
Only multicultural culture enables us to widen our thinking, understand our dreams, build new business civilization and see further distances.
With a brave, free and romantic temperament, this national brand grows firmly in the Internet and grows into an international brand with a wide range of influence.
The annual double 11 carnival is coming soon. What kind of gesture will this kind of split appear? Let's wait and see.
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