Ma Yun: Double 11 Is Not Only Selling Things, But Also Exchanging Innovative Festivals.

In October 13th,

Ma Yun, chairman of the board of directors, said at the launching ceremony of the 2015 Tmall 11 global carnival, "double 11" is just the beginning. In the future, buyers and sellers in the world will be able to buy and sell more easily and freely around the world. They want to help global sellers use Internet technology to meet the needs of consumers.

At the same time, he said, WTO is good for big companies, but it should also set up a E-WTO to benefit small and medium-sized enterprises.

9 years ago,

The first time I visited Maldives, I saw many souvenirs in a shop. The clerk told him that these goods were imported from China by Alibaba.

This experience inspired Ma Yun, who felt that if global purchases and global sales were realized, any consumer could buy goods online and receive goods within 72 hours, and through safe payment and safe logistics, "what a wonderful day".

"This year, we held the double eleven global Carnival in Beijing.

In the future,

The global Carnival will also take place in Chile, Paris, New York and Belgium anywhere in the world.

Ma Yun said.

Ma Yun mentioned that during his recent visit to the US, people kept asking him what he thought of the Chinese economy. Many people were worried about the slow pace of China's economic development.

"Every time I see foreigners worry about China, they think China can't do it, China will get better."

In Ma's view, economic growth is slowing down for healthy growth. New drivers always drive very fast. A skilled driver knows when to drive fast and when to slow down.

China should get used to slowing down and learn how to build a slow but healthy economy.

"There are many people, including economists and academics, who say that there are problems and problems everywhere.

But people like us are very optimistic. We see great opportunities in China. If you don't do business well, you will not succeed. "

Ma Yun explained that in the past 30 years, China's economy has three carriages, the first is investment, the second is exports, and the third is domestic demand.

How can people get money out of their pockets? This is what businesses should do and what entrepreneurs should do.

In his view, domestic demand will become a real carriage in the future. In the next ten years, China will become a big country focusing on domestic demand, and will pform from a big exporter to a big importer.

This change is not only an opportunity for China, but also an opportunity for the whole world.

"We have 300 million middle class, and there are at least 500 million middle class in the next ten to fifteen years.

How much is the United States? One hundred and fifty million.

That is to say, in the next ten to fifteen years, China's consumption power will be three times that of the United States.

In the past, the internal consumption of the United States was a driving force for the development of the global economy. Now, as we all know, China will be three times the capacity.

This will be a great opportunity for all countries. "

Ma Yun said.

Ma Yun also shared his own experience: WAL-MART spent almost 60 years on the scale of almost 500 billion GMV, while Alibaba spent less than 16 years. "If we can find a better way to discover and release our domestic demand, the potential will be enormous."

How can we release the potential of domestic demand? The most important thing is to use the Internet and use e-commerce.

Ma Yun said that the first technological revolution used steam engines to release human strength; the second technological revolution was the energy revolution that allowed people to go further; the third technological revolution was not about how strong your physical strength was, nor how far you could go, but how smart you could become, and the information that allowed people to release their mental power was about knowledge, wisdom, sharing and pparency.

Ma Yun said that we will enter the DT era from the IT era, that is, the data era.

IT helps the manufacturing industry, is a business model supporting B2C, but DT is different. DT is about innovation, creation and creativity. In the era of DT, more people have the ability, and the business mode will also be pformed to C2B.

Before we sell the goods are uniform standards, now consumers do not like standardized things, they like unique things, do not like crash shirts, they are not so sensitive to price.

"I believe we are using technology not only to tap domestic demand, but also to help the manufacturing industry upgrade and upgrade productivity, not only by developing faster, but by developing more efficiently so that they can customize products according to the needs of consumers and help improve people's lives."

Ma Yun told the envoys to China in 39 countries and many international businessmen that he believed that commerce and trade were to exchange cultures among different countries, and trade was also a kind of freedom and right.

"How can we help global trade push through the Internet? Our proposal for the future is to build a E-WTO."

Ma Yun said that the double 11 Festival is not just about selling things: "this festival is also a holiday for us to exchange ideas, exchange Innovation and create."

I hope this is a great start, and it will bear fruit of victory. "