Tinker Hatfield, The Man Who Changed The Design Of Basketball Shoes.

The most likely concern for the flight department is Air Jordan sneakers.

This series of sneakers is the core of Jordan brand, and is considered to represent the highest level of basketball shoes design level, and is still being repeated.

However, many fans and consumers are not familiar with the classic designer behind it. They always ask, "who is Tinker Hatfield?"

Tinker Hatfield also draws inspiration from many non sports fields. Animals, architecture, music, cars, even fighter planes and lawn mowers are inspired by their design, and the design of sports shoes (Aesthetics) has more updated thinking.

For example, Air Jordan 13 has unique cat claw soles, reflector fibers, upper shoe seams, and shoes with holographic "cat eyes". The Panthers in the jungle inspired the design of these shoes.

Coincidentally, Jordan was surprised when he saw it. He could not help telling Hatfield that he had a nickname "black cat" when he was a child.

In fact, in the past thirty years, Tinker Hatfield has participated in the design of Air Jordan 3-15, Air Jordan 20, the movie "back to the future" famous Air Mag and many other Air Jordan shoes.

It can be said that he changed the aesthetic style of sports shoes design, joined the new attempt in technology, and even influenced it.

The way of design.

The Air Jordan 3, designed by Tinker Hatfield, is probably the first signature shoe that represents the athlete's personality in the first sense.

Since then, he is

The signature shoe not only poured itself into the designer's observation of Jordan and the consideration of sports shoes, but also added the athletes' personality and ideas, so that the design of signature shoes became a process of interaction and cooperation with athletes.

Jordan himself also said that he would often communicate with Hatfield, tell him what kind of strength and weight he needs, how he feels about moving, and give it back in time.

Feedback on performance.

To some extent, Tinker Hatfield is the scene witness and insider of Jordan's career. He went through three different stages of his career with Jordan, leaving and coming back.

You can see the change in Michael Jordan's shoes.

Many methods of signature shoes for contemporary athletes are inspired by his Air Jordan series.