The Three Session Of The Six China Apparel Association: 2015 Annual View Of China'S Apparel Industry

2015 the annual view of China's clothing industry has been released in a big way. Wen Lisheng said that China's clothing industry should make clear the strategy of intelligent manufacturing and realize intelligent manufacturing step by step, thus gradually moving towards the future of "socialized manufacturing".

The opening ceremony of the 2015 China fashion conference held in October 19th - the three session of the six China Apparel Association and the Specialized Committee annual meeting,

Annual views are released.

This issue is mainly composed of entrepreneurs and authoritative experts from the president of the China clothing association. Yang Xun, Zhou Mingjiang, Yin Guoxin, Zhuang Wei, Yang Wensun, Zhang Jiangping, Chen Yongbin, Chen Yongbin and Jie attended the launch.

Wen Lisheng, an expert committee of the China clothing association, and professor of Donghua University,

In the announcement of building new competitive advantages, intelligent manufacturing is a strategy for the development of competitive power. China's garment industry must make clear the strategy of intelligent manufacturing, and use five to ten years to achieve intelligent manufacturing step by step, thus gradually moving towards the future of "socialized manufacturing".

Mao Jihong, vice president of the China clothing association and chairman of Guangdong Garments Co., Ltd., pointed out that "Chinese clothing companies and brands should respect their own values, seek different values and integrate ideas, culture and aesthetics into products so that they can convey their brand values. Naturally, consumers in the market will have telepathy.

Xia Guoxin, vice chairman and chairman of Shenzhen's Limited by Share Ltd, pointed out in the release of "capital integration and development power" that the key to listing is to understand what they want. By means of capital acquisition, the enterprises can grow rapidly; the listing threshold of Chinese stock market is high and the road is long; brand alliance is the trend; designer brand should use capital;

Zhang Rongming, vice president of China clothing association and chairman of Beijing Ermu Underwear Co., Ltd., in the publication of "cross border innovation and facing new consumption", combined with activities such as O2O marketing, Lifestyle Exhibition, cooperation with Beijing Drama Festival, Shenyang Maltese arts program and other activities, elaborated the concept of cross-border marketing and summarized the methods of cross-border marketing, thus providing a new reference for brand pformation.