It Is Not Easy To Really Embrace The Internet Of Things Strategy.

Management may find that it is not easy to really embrace the Internet of things strategy.

Especially those CIO, they may be very anxious to connect all kinds of new equipment to the already complex IT infrastructure.

But for retailers, it is time to take action to lay the foundation for the future application of the Internet of things.

Specifically, they need to consider building new capabilities in the following two key areas:

One of the most important things to promote the agenda based on the Internet of things is to ensure the correct culture, organizational structure, corporate governance and talents within the company.

Business IT leaders must work together to seize opportunities and make use of them.

To ensure that IT and business establish a strong cooperation relationship with leadership, and bring new ideas and solutions to the market in a timely manner.

The foundation of technological capability is crucial to the implementation of the Internet of things program.

The IT team needs to expand on existing investments such as big data, data analysis, store technology base, and key areas such as internal and client oriented application software, making use of massive data generated by Internet of things devices to ensure that there are applicable links and security bases to support innovation based on Internet of things.

After consumers enter the store, low power Bluetooth Beacon technology can identify consumers, push information to registered consumers, and respond to unregistered devices.

In order to find the right solutions and abilities, we are willing to carry out quick tests without fear of failure.

Break up each other's own affairs and set up a project team across IT, market, operation and supply chain, which is consistent with the Internet related business and IT strategy.

Reducing internal competition in terms of resources and qualifications

Prioritize between the increase in income and cost reduction of IOT (for example, income after cost reduction).

Adopting flexible development technology to speed up new functions of Internet of things.

Create a new privacy policy, establish a new relationship between enterprise and consumer and consumer data, and clarify the way consumers interact in the real world.

It is still in the initial stage of implementation.

But the deployment of the Internet of things may reflect the trend of the rapid adoption of other modern digital technology revolution: from the birth of the Internet to the rapid rise of mobile technology, e-commerce and social media.

Rapidly changing customer expectations and industry competition may require retailers to take a more active competitive attitude than other technology breakthroughs to confront the Internet of things.

For retailers who want to protect market share and grow in the future, waiting is by no means a solution.

The retail leader in this field will gain an important advantage in the already competitive environment.

The sooner we use the Internet of things, the more quickly we can use our functions to increase revenue and reduce costs, thus forming a differentiated brand experience.

The Internet of things will become a subversive force in the retail business.

As enterprises begin to build the Internet of things strategy, retailers need to ask themselves one question: is it a subversive or subversive?