The Bird Of Prey 11 Is Not Playing With Jingdong For The First Three Quarters. Net Profit Reaches 165 Million.

A few days ago, the men's clothing brand news birds released the third quarter earnings in 2015. According to the results, in the first three quarters of the year, the news birds achieved a profit of about 1 billion 568 million yuan, a decrease of 1.77% compared with the same period last year, and realized net profit of about 165 million yuan, an increase of 30.34% over the same period last year. The realization of earnings per share was 0.14 yuan, up 30.34% over the same period last year.

Among them, the third quarter realized

About 563 million yuan, a year-on-year decrease of 5.68%; net profit attributable to 90 million 260 thousand yuan, an increase of 51.14% over the same period last year; the realization of earnings per share of 0.08 yuan, down 24.44% over the same period last year.

In addition, the double 11 approaching, reporters learned from the Tmall bird flagship store, this year's double 11, the number of men's clothing brands have participated in this year's double cat double 11 pre-sale links.

It is understood that on the 11 day of this year, the birds participated in 50 percent off of the merchandise, and the 1 of the advance sale was 2.

It is worth mentioning that

Double 11 clothing (men's wear) hall, did not find the "bird's shadow", other brands including YOUNGOR, the Antarctic, seven wolves, Mark Faye Ed, Hai Lan home and so on.

It is understood that the main reason for the sharp increase in net profit in the first three quarters is the rise in gross margin and the decrease in the cost rate.

According to its financial report, during the reporting period, the main brand of good news birds grew steadily, hazzys grew rapidly, and the cost control at the same time.

In addition, the earnings report also showed that in the third quarter,

We will continue to promote the development strategy of "clothing as the main industry and Internet finance as a sideline industry". The main brand is good news birds, and hazzys continues to grow rapidly. The rapid growth of customized businesses and the steady growth of direct business will increase the processing capacity of shops, equity pfer and other assets.