How Can The Traditional Physical Retail Enterprises Lose Their Jobs And Fashion?

In October 23, 2015, Forbes's latest list of the world's richest shows, thanks to the strong performance of the stock market, the Spanish retail giant Oman Theo. Ortega Once more than 80 billion dollars, Bill Gate became the richest man in the world. This is also the first counterattack of the traditional clothing industry in the long PK road with technology giants.

Amancio Ortega was born in Spain in 1936 and started at age 13. Couture In 1975, the first Zara retailer was set up. In 1985, the Inditex group was set up. It went public in 2001 and announced its retirement in 2011.

Inditex is the parent company of ZARA, a famous Spanish fashion brand. Although Bill Gate returned to the top of the world's richest list in the afternoon of October 23rd, Amancio Ortega still created a brilliant miracle in the history of traditional clothing industry.

Take KM, for a short time, under the harsh market environment, it has spread everywhere in China. The reason is that it has hit the pain point of consumers, constantly inputting consumers' desire, and winning the hearts of consumers at the same time.

Unlike traditional physical retail sales, KM has a new and powerful logistics system every week to complete the turnover within 15 days, so that consumers can not wait too long.

　　 KM It will be the ultimate reason for fast fashion KM stores to hit new heights in China.

Once upon a time, the whole society was filled with the smoke of vanity consumption. Most consumers were more serious than others. Shopping, regardless of beauty and ugliness, only cares about brands. However, in the past 35 years, the economy has been stagnant, the electricity supplier has changed the consumption habits and the inflow of foreign trade products and so on. Consumers are becoming more rational and initiative, and there are contrasting and thoughtful choices for their products, which makes most of the traditional entity retail enterprises lose their jobs.

KM brand fast fashion gene, the top international first-line cooperative brand manufacturers negotiate directly, sign large-scale production contracts, adopt the global raw material procurement strategy, purchase the highest quality raw materials at the lowest price, and actively adopt the most advanced technology technology, so that consumers can enjoy a comfortable and healthy life experience.

Look at a leopard - shaped uncle Guo, whether it is an airport show or a major occasion, clothes are at the forefront of the trend. Even when the performance of the simple Mandarin lad is on top of the stage, it is known that the fashion of the contemporary people is deep. In the past, the traditional entity retailing industry was homogenized, and mass production occupied the market. Factory oriented enterprises dominated the consumers' aesthetic fatigue.

KM has a large number of buyer teams, collaborate with the leading international fashion designers to make a quick response to the market, and integrate the seasonal elements into a fashionable, sophisticated product that meets the needs of consumers.

From the perspective of consumers, we need to dig deeper into the needs: meticulous division of customers, and rich styles of clothing for different types and occasions. People who have been to KM stores can feel that KM even a shirt has many different design products. Besides clothes, for convenience, KM also provides a uniform cup, hat, wallet, umbrella, belt, shoes and so on.