What Does Tory Burch Say That It Is Not On The Market?

Tory Burch has been very popular recently, because her founder, Tory Burch, said that the brand will not be listed in the future, and it will remain private. This is somewhat different in the era of everyone shouting to go public. You know, several of her competitors have already been on the market.

In fact, Tory Burch didn't say anything about it, saying it would never go public. I just said I would try my best to keep it as private as possible. Perhaps one day, Tory Burch feels that the time is ripe and the listing will come naturally. As for the specific timing, it should not be too late. After all, the profits after listing should not be underestimated.

Compared to MK, Koh Chi and other brands, this year's Tory Burch performance is just too good. This performance is determined by the fact that Tom liegi focuses the market on the US market.

According to the data, 75% of the revenue in the first half of 2015 came from 30% of the US company's revenue from overseas market, which is obviously contrary to other luxury brands. But this decision makes Tory Burch This year, China successfully avoided the decline in the volume of luxury goods caused by antisepsis in China.

In fact, there was a rumor that Tory Burch was on the market soon before, and the market was also very optimistic about the listing of the brand. However, the founder himself came out to face his face, probably because he saw all kinds of cruelty of the same brand after listing.

Looking back at Michael Kors, a few years ago, at the beginning of Michael Kors's listing, its Price of stock It has been soaring, even known as the king of light extravagance, but this year it has recorded the worst performance since it went public. In the final analysis, it is because of quick success and instant benefit, hoping to gain market share through crazy expansion. Michael Kors has been reduced to the worst half of the US stock market for half a year, and is afraid that Tory Burch does not want to copy it, even if it sees that the brand already has enough capital.

Besides, Tory Burch, after listing, wants to move forward. Founder It is more important to explain to the major shareholders, which will create pressure on the brand. I am afraid the founder is no longer able to decide the direction of the brand as he likes. If we want to put Tory Burch on the market a year ago, we may be forced to take the old road of Michael Kors by the shareholders and take the Asian market as the most important market development.