Decipher The Taobao Brush Group: The Brush Is Sitting And Waiting For Death

This year, Tmall double eleven 91 billion 200 million is also vividly visible. On the same day, in the farce of millet, HUAWEI and Meizu each other accused each other, the double eleven is also regarded as the most serious year.

Facts around Taobao, Tmall, Jingdong's brush list has formed a huge gray industrial chain, the people who rely on scrubbing alone have a title "professional brush hands".

The fraudulent pactions brought by the brush list also attracted the attention of the country.

At present, the Ministry of commerce is promoting the legislation of commodity circulation law. In the future, the behavior of shop brushing may constitute an offence and face punishment.

However, the merchants' brush list continues to develop under the worsening of the platform's electricity supplier's ecological environment. It can't be done without a single brush. Only the sales volume and reputation are increased by the brush list.

In their circles, the popular saying of opening a shop is: "if checked, the brush order may die, but it can only wait for death."

On the other hand, like Taobao Tmall, every electronic business platform has KPI for every category. In order to get the performance bonus, they will also imply merchants to brush their orders.

In addition, the O2O subsidy also brings brush chaos. We are not familiar with the word "brush", but how the industrial chain is still unfamiliar.

The following is from CCTV news "brush list" survey.

The tiger sniffed the edits.

Taobao shop owner: how do I say it? Through me or my friends around, Taobao shop has at least 30% or 40% of the existence of brush behavior, that is, a false deal.

Brushes alone breed a lot of professional brush hands.

Some of them are fighting alone, and some are fighting side by side. They are mainly linked by QQ group or other platforms.

Reporters learned that there are hundreds of different websites and communities on the Internet.

And Xiao Li, the owner of Taobao, said there were dozens of brush hands around him, and there were tens of thousands of them under each organizer.

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According to rough estimates, there should be at least one million people across the country.

Where do they get orders from store owners for such a large scrub organization? How do they complete the orders in real time?

Reporters learned that in this large and small, hundreds of different brush communities, the most popular is a "QT" network community.

This scrubbing community is popular in brush circles for its high secrecy.

Of course, if you want to enter these rooms to become a professional brush, it is not an easy task.

First, go to every QT.

The room needs recommendation.

With the recommendation of people joining the community, the first step is to enter the reception hall, where you need to check the code of the joint, and make sure that your referee and class newspaper, the host of the brush community is correct, and then pull you to the appropriate room.

The second step is to enter the current room with special people to let you join and pay.

There are several levels of membership, 99 yuan for ordinary members and 139 yuan for senior members.

Of course, sellers are not free to enter the hall, and they also need to pay 99 to 159 of the cost.

A few minutes after the reporter entered the room, he found that more than a dozen new members joined in succession, and the auditors of the bill were constantly urging new members to pay.

When the reporter became a member after paying the money, he found that there were more than 50 different brush classes in this room, and the total number was about 10 thousand.

On the QT, there are at least dozens of such scale rooms.

In the brush room, it was not long before the audited director of the order was again put on the scene and sent an entry agreement to the journalist.

To the reporter's surprise, the audited supervisor asked to fill in a membership information that was very detailed and even disclosed personal information.

According to the regulations, brush hands need to provide identity cards on the wrong side, while hand washing hand holding ID cards of half body photo, residence booklet, marriage license, driving license, current IP address and Alipay screenshots.

Become

After that, it doesn't mean that you can do the laundry. In order to ensure the quality and scale of the brushes in the brush community, the administrator will send a detailed brush drill for more than one hour.

How to become a successful and secretive professional brush.

At the end of the night, the reporter entered the room and accepted hundreds of new members together with the training course before the completion of the tutorial. At 8 o'clock,

The host of the training stressed once again that it is necessary to accept the examination within five days and pass the examination to become a real brushing hand.

Then it is eligible to enter the mysterious order and order hall.

Professional brush hands: now basically brush hands are particularly many, Jiangsu, Zhejiang, Shanghai, Shandong, Hebei, Heilongjiang, basically all over the country, almost all brush.

Most of the brush hands are for college students and family women who earn extra money. It is very easy to join the brush organization.

Generally speaking, a scrubbing host can release at least 7000 to 8000 orders per day, with a single Commission of about 8 to 10 yuan, and the cost of the host is equal to that of the brush holder.

Special brush, earn two hundred or three hundred yuan a day, not a problem.