Adidas Creates A Green Economy And Steps Closer To Environmental Protection.
Following the use of fishing nets and recycled plastic bottles
Running shoes
After that, Adidas took another step in the environmental protection industry.
The goal of the program Adidas - Adidas Adidas joined the famous soccer player Leo Messi to promote the new plan.
The latter said, "I am proud that Adidas is committed to ensuring that all its footwear products, including the sports shoes I wear, will be made of environmentally-friendly materials."
The project is called Sport infinity.
It belongs to one of the WRAP cooperation projects between the European Commission and major enterprises and research institutions.
Adidas
Dedicated to being a leader in this research project.
The aim is to produce recyclable materials.
When the product life expires, it will be smashed to form materials that can be reused.
For example, using these materials can produce new ones.
Gym shoes
。
Adidas innovation President Gerd Manz Adidas Adidas vice president of innovation and technology Gerd Manz, "this is a fundamental change for sports enthusiasts.
In the next three years, the goal of Sport Infinity is to end the phenomenon of throwing old sports shoes into trash cans.
At that time, each pair of shoes is not only recycled, but also redesigned to meet the different requirements of each consumer.
Adidas has been developing recycling projects since the beginning of the year, especially with Parley for the Oceans.
The group also launched the Speedfactory project under the leadership of the German government.
The project brings together a number of German enterprises and research institutes. The goal is to develop and develop innovative technologies, which involve not only finished products, but also industrial production processes.
This helps to provide solutions to reduce energy and raw material consumption.
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