More Than A Thousand Shoemaking Enterprises In Wenling Are Committed To Developing Collective Failure.

On these two days, several production lines of Taizhou flying eagle Shoes Co., Ltd. are fully opened, and 500 workers are working overtime to make cotton shoes.

Not long ago, the Alibaba Wenling industrial belt network launched the "double 12" preheating promotion, and the "Eagle Eagle shoe industry" successfully obtained the order of 10 thousand pairs of shoes online.

"Unexpectedly, there is such a big market on the Internet."

Li Dinghai, the chairman of the board, was directly surprised.

At present, the Alibaba Wenling industrial belt has expanded from shoe and cap categories to more pillar industries such as auto parts, pumps and so on.

Data from the Provincial Department of Commerce show that in the first three quarters of this year, Wenling enterprises achieved 3 billion 700 million yuan in online retail sales by creating "Internet +".

Online trading boom has also led to offline trading, with the industry belt driving at least 500 million yuan of sales under the line.

After years of development, 5324 footwear manufacturers have sprung up in the city, and only about 12 square kilometers in the north of the city have nearly 2000.

In the past, enterprises were mainly dominated by low and small ones, and vicious competition continued, and the profits of enterprises became increasingly small.

At the end of last year, Wenling shoe companies took the initiative to embrace the Internet.

Out of the new world.

Alibaba Wenling industrial belt is local.

The important carrier of electricity supplier changing market.

In March of this year, the industrial belt was formally launched. As of November 23rd, the turnover reached 1 billion 99 million yuan, and the overall ranking jumped from 113rd in the country to thirteenth.

The more obvious change is that the shoe industry has broken through the blood flow and squeezed the "single log bridge", and has gone all the way to the "sunny road". The history of vicious competition has finally become a thing of the past.

"Through the industrial belt to create" Internet + "for SMEs, gather production equipment, raw materials, design, freight and other production oriented upstream and downstream enterprises in a certain area, and establish a close economic and technological cooperation circle, so as to reduce production costs, improve production efficiency, and ultimately enhance the competitive advantage of industrial clusters in regional economy.

Gao Yuncai, deputy director of Wenling Business Bureau, said that the industrial belt has 1527 enterprises and 82% of SMEs.

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"Just two months after entering the industrial belt, we have already tasted the sweetness -- the company's" online store "has increased rapidly, with an average daily turnover of 30 thousand yuan, and opened up markets in Yunnan, Guizhou, Sichuan and other places, and online trading has a 5 percentage point profit compared with the previous sales of agents.

The mode of operation of enterprises is also quietly changing.

"In the past, we made every effort to expand the market and do wholesale business. Each area was sold to a distributor only, and the products were not welcomed by the market.

Li Dinghai said that through the electronic business platform, we can grasp all kinds of sales data at any time, and timely judge the market changes.

Moreover, online trading funds are flowing back quickly and the problem of turnover is broken. "More funds and energy are needed to upgrade equipment, develop new products, and promote pformation and upgrading."

He said.

The "sugar treasure" children's starting shoes in the drama "flower bone", with tennis shoes such as "colorful auspicious clouds, Peking Opera facial makeup" and so on.

Walking into Zhejiang Bi Ke sporting goods Co., Ltd., hundreds of different styles of children's shoes are very bright.

What is even more surprising is that the small business started by OEM has built R & D centers with 3 brands and 12 patents.

Yuan Kangning, chairman of the company, said that the creative inspiration of the enterprise product originated from the data support of the "strongest brain" in the industrial belt.