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    Caire Is Preparing To Buy Holland's Old Underwear Brand Hunkemoller.

    2015/12/19 19:42:00 46

    CaireAcquisitionHunkemoller

    The news of the sale of Holland underwear brand Hunkem o ller International B.V. has been heard for several months. "Holland hundred years old underwear Hunkemoller is on sale, and many private entrepreneurs are participating in the auction," and now it is finally settled.

    The global Asset Management Co The Carlyle Group (Kai Lei) has agreed to buy the 100 year old Holland veteran underwear retailer from the PAI Partners of private equity fund. The exact amount of the paction has not been disclosed.

    The actual investor is Carlyle's Fund for the European high-end market: Carlyle Europe Partners IV.

    The paction will follow the recommendations of the Joint Labor Committee of Holland, and consult with the Belgian and European labor and capital committees, as well as the approval of the relevant regulatory authorities.

    Carlyle said the deal is expected to be completed in the first quarter of 2016.

    According to Carlyle, in the early December's "Retailer of the Year Awards (annual retailers Award)" selection, Hunkem ller ller gained "Lingerie Retailer of of" (the best in the year).

    Underwear

    "Retailers", "Webshop Award Europe (best seller in Europe)" and "Cross Channel Award Europe (best cross platform brand in Europe") three awards, and "European Retailer of the" (the best in Europe).

    Retailer

    "Ranked second.

    Hunkem ller said the board thought

    Carlyle

    The group is a very suitable partner for the company.

    They have the ability to continue to support the brand's multi-channel strategy and further strengthen the company's growth plan.

    Brand CEO Philip Mountford said: "Hunkem ller has maintained rapid growth in the past five years, and has developed from the brand with only physical retail channels to the leader of multi-channel sales in Europe.

    PAI Partners has greatly helped us in this process. "

    Marco De Benedetti, general manager and co head of Carlyle Europe Partners, said: "despite the poor economic environment and numerous competitors, Hunkem ller still occupies a large market share, which proves their capabilities.

    We are looking forward to supporting Philip Mountford and his management team and promoting brand development to the next stage. "


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