Fendi'S Return To Ultra High End Luxury Goods This Time It'S A Big Move.
Last week, we saw Italy's luxury brand Fendi's annual sales exceeded 1 billion euros.
CEO Pietro Beccari announced that the brand will return to the "ultra high end" positioning.
Does it mean the revival of the luxury market? In addition, the brand of the same name created by Chinese designer Yin Yiqing was awarded the title of "advanced custom fashion" by the French Fashion Association, and became the first Chinese designer to be congratulated.
Brand repositioning will highlight handbag accessories and flagship furs in the top luxury category.
Fendi held its first "Fashion furs" in Paris last July.
Advanced custom fashion show
。
The company also plans to invest heavily in the brand of the Italy lineage. In October, the new headquarters near the Rome monument was officially launched.
China's foreign trade LightInTheBox, Lanting Pavilion, released its three quarter earnings report on Monday, which continued to decline in revenue. As of the three quarter of September 30th, Lanting Pavilion's potential income was only 70 million 222 thousand dollars, 29.1% higher than 98 million 958 thousand euros a year earlier, while net loss increased to 6 million 255 thousand US dollars from 6 million 255 thousand a year earlier.
In a statement, the French Fashion Association stated in a statement that "the December 16, 2015 design and customization Committee of the Ministry of industry held a meeting at the French Fashion Council and decided to award the title of" Yin and Yi Qing brand advanced customization ".
Yin Yi, 30, was born in China and studied in three London design schools, Arts Decoratifs and Chambre Syndicale in Paris.
Clothing design
In November 2011, the Academy first appeared on the stage of Paris fashion week and became a visiting member of the French Fashion Association in 2012.
Exhibition by
Prada
The foundation's ideological Council is planning. Its current members include Shumon Passard (Shumon Basar), Elvira Diyagani Os (Elvira Dyangani Ose), Cedric Ribot (C e dric Libert) and Dieter Raustrait (Dieter Roelstraete).
The exhibition will be held from December 3, 2015 to February 14, 2016.
France has introduced a bill which stipulates that models working in the country must produce health certificates issued by doctors to prove that the BMI index of the model is up to standard, healthy and not too thin.
The new regulations will be implemented in January 2017.
In violation of this rule, a model brokerage firm and brand will be fined up to 75000 euros upon discovery.
In this regard, the French model Brokers Association said that the bill was ridiculous. Many models' natural slender does not mean that they are suffering from eating disorders.
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