The Retail Industry Is Doing Very Well. Fast Fashion Brands Are The Winners.

Social networking and e-commerce are also the focus of this year. A few days ago, we just reported that Eva Chen was the independent director of Yoox Net-a-Porter. She was originally a fashion co operative director in Instagram.

Of course, there are many, many people will decide our dressing life. This year's events in fashion circles are much more than these.

Only these people have played a huge role in their current position. Their behavior is directly related to the lives of ordinary people, such as whether to open a Nike flagship store at your door, and how many kinds of UT will be produced next year.

For example, the parent company Inditex of ZARA, founder Amancio Ortega, crossed Buffett as the second richest in the world, and the market value of the company also surpassed Nike in the 8 month to 109 billion.

In addition to Gap and American Apparel, other well-known fast fashion brands are still living well.

The cooperation between H&M and Balmain has been hot for a while. Velvet dress has been fry up to $1599 on the Internet, which is more than 2 times the official selling price, and the total sales amount in the 2014 fiscal year is about 23 billion 799 million US dollars, up by 17.67% over the same period.

And Balmain creative director Olivier Rousteing has recently entered the top ten of France's most influential candidates. His influence on social networking is far greater than other creative directors, with the number of fans reaching 1 million 900 thousand.

UNIQLO, under the control of Ryui Masa, is also quite good. Although sales in North America have greatly upset the group, it has the support of the Greater China region and the local market. Its total sales in fiscal year 2015 amounted to about 168.17 billion US dollars, up 21.6% over the same period last year.

Several sports brands are also good, the best is Nike.

In June of this year, Mark Parker became chairman of the board and became the world's most valuable clothing brand this year.

At a recent investor conference, Parker also said that the company will achieve 500 billion billion revenue in 2020, driven by women's products and Jordan's brand.

Among the most valuable clothing brands in the world, the top ten are Zara, H&M, Ralph Lauren, Hugo Boss and Tommy Hilfiger. The seventh place Adidas and ninth Lululemon are the other two sportswear brands entering the top 10.

Adidas's performance has been good this year, and its strategic pformation has been quite effective. The latest three quarter earnings showed a 10% increase in group profits.

At the same time, the YEEZY series with rappers Kanye West has also gained unprecedented popularity. It can be said that Kan is the most influential entertainment star in fashion design.

Lululemon first had creative director in October this year, and is also from Lee Holman, vice president of Nike, who has been a creative director in Burberry and Abercrombie&Fitch.

However, the sales of Lululemon are not very good at present. Recently, the three quarter financial report pointed out that the profit dropped by 12% and lowered the expected value of total sales in 2015 fiscal year.

Under Armour is also a sports brand that has to be mentioned. This year, it jumped over ADI to become the second largest sport brand in the United States.

The latest three quarter earnings report, footwear sales have increased by 61.4%.

This is largely due to its CEO Kevin Plank. He has signed several strong sales players, among whom the signature shoe The Curry One designed for NBA player Stephen Curry is amazing.

In addition to fast fashion and sports brand, there are better luxury brands in the industry.

For example, Coach, Michael Kors, Tory Burch, and Ralph Lauren.

Although Ralph Lauren is the top ten most valuable clothing brand, Ralph Lauren represents the Academy style and launched this year.

We plan to move into the sport sector, but this year's Ralph Lauren's financial position is not very optimistic. Net income in the two quarter has dropped by 1.2%, but it has exceeded Wall Street's forecast and the stock market has soared 14.9%.

Ralph Lauren resigned from office in September this year and took over from the fast fashion Stefan Larssson.

Larsson is a fashion brand operator.

In the 15 years of H&M, sales increased from 3 billion to $17 billion. After the battle in 2012, Old Navy became the sole sales growth group in the Old group.

The existence of light luxury makes most people start spending.

Many white-collar workers buy the first job.

The package is MK, which has become a bridge to luxury consumption.

Although MK's design is often criticized as plagiarism, it is for this reason that the existence of MK gradually changes the consumption rules of this industry (Coach is better at this point).

The underwear brand is one of the secrets of Vitoria L Brand. No matter how many brands and groups oppose the absolute aesthetic standard of Wei Wei, it is still the number one in the underwear market, occupying the market share of all the body clothing 40%, and its revenue is 7 billion 200 million dollars in 2014.

As well as the annual exhibition of the "Wei Mei" is still the biggest event in the industry, attracting the top models and entertainment stars.