CHIC2016 Spring Exhibition Series: A Comprehensive Analysis Of New Forms And New Connotations

(spring) will be held at National Convention and Exhibition Centre from March 16, 2016 to 18.

During the fashion show, the latest trend dress, famous brand at home and abroad, perfect industrial chain and supporting resources will be placed on the scene, presenting a panorama of brand ecology and channel ecology.

Through a series of reports, we will comprehensively analyze the new forms and new connotations of CHIC2016 spring exhibition, so that you can appreciate the warmth that CHIC brings to you.

The most beautiful woman: new business is in the pipeline.

How beautiful is the museum 4.1?

The 4.1 Pavilion of the CHIC2016 spring exhibition is destined to become a showcase. The most beautiful woman, original design and decoration exhibition will be here. Apart from the PURE SHANGHAI women's Wear Exhibition from the United Kingdom, GOFL 2016 (the world original shoe leather exhibition) will also first come to CHIC to meet the professional audience in China in the form of "exhibition in the exhibition".

CHIC, the most beautiful woman exhibition area, will interpret the concept of "Asian and even internationalized" women's life in 2016. It will attract Asian and even world-class women's clothing brands to show the charm of the brand.

Maturity, Shao Shu, light luxury, customization and so on constitute the rich product line of women's clothing, and also build the classic fashion charm of CHIC in previous years.

Nowadays, the new business format is changing rapidly, and the women's clothing industry is definitely an area with a keen sense of smell.

For example, Gloria is paying more and more attention to the product itself. It is changing to the direction of "facing the consumers". The Napa group belongs to LA caf coffee shop independently. The "Luo Yi Garden" of the company has created a fashion art living hall which integrates fashion, flower art, tea ceremony, fragrance Road, coffee, music and art.

Clothing brand takes the form of multi brand integrated stores to form an internal brand collection, and involves catering, home, modeling and other related fields, which fully embodies the concept of "universal fashion".

Based on this, CHIC2016 spring exhibition "the most beautiful woman" exhibition area will fully display the new business format including brand collection shop.

Original design: diversified needs

In the CHIC2016 spring exhibition, the original design exhibition area has gathered countless creative inspiration.

The status and role of the industry chain are becoming more and more prominent. The original design exhibition area is rooted in the rich resource platform of CHIC exhibition, and has increasingly become the "base camp" for designers to expand business channels.

Designers and clothing brands, fashion buyers, retailers, investment institutions, suppliers and other cooperation resources in CHIC widely contact, hit it off immediately, and then turn innovation into real business performance.

In the CHIC2016 spring exhibition, besides the SHOWROOM display, the independent purpose of the designer's brand will also change dramatically.

In addition to the regular group display at the exhibition site, more designers hope to seamlessly link business and capital through the CHIC exhibition, and the successful cases of big brand investment designer brand are quietly brewing.

Tour of decorations: introducing overseas tides

Compared with previous CHIC exhibitions, the CHIC2016 spring exhibition will enlarge the exhibition area of the exhibition area and lead the modern women's life style and elegant quality.

At that time, the famous footwear brands, accessories, jewelry, hats and luggage brands from home and abroad will be gathered in the name of fashion. At the same time, we can draw inspiration from fashion and other fashion products.

It is worth mentioning that the CHIC2016 spring exhibition will be the first time to introduce GOFL 2016 (the global original shoe leather exhibition) in the exhibition area of decorating the world. The exhibition will appear in CHIC in the form of "exhibition" and further enhance the strength of CHIC in the integration of the world's top fashion exhibition resources.

It is reported that GOFL 2016 is jointly organized by China's original fashion brand alliance and China Fashion Group Kai Shi international. It is China's first effective exchange platform for expanding sales channels and integrating brand marketing experience with footwear industry resources at home and abroad with the help of rich apparel industry resources.

In March 2016, the CHIC2016 spring exhibition will fully display the garment industry ecosystem, integrate the trend of the trend, and gather superior industrial resources.