Wenling'S Footwear Industry Expands And Industrial Brand Clusters Need To Be Large-Scale.

With the development of the standard factory buildings such as the pformation and upgrading of the footwear industry in eastern Wenling, the construction of standard factories and safety improvement, and the "three changes and one demolition" action has been carried out in depth. The Wenling municipal market supervision and Administration Bureau has successively introduced six practical measures, such as simple and convenient operation of enterprises, flexible and convenient shareholding changes, free quality sampling, brand promotion, tight planning of supporting services, and intensified regulation.

Taking the cultivation of industrial brand and regional brand as one of the means to pform the footwear enterprises, we should guide shoe manufacturers, shoe makers, shoe soles, hardware accessories and other shoe auxiliary materials manufacturers to establish trademark brand strategy, grasp the big industrial clusters and expand the scale of industrial brand clusters.

We should adopt "one to one" support measures for shoemaking enterprises with conditions of licensing.

As one of the four leading industries in Wenling.

In recent years, the development has been limited, the scale of enterprises has shrunk sharply and the profit space has been narrowed.

In order to help enterprises pform and upgrade,

City Market Supervision Bureau, on the one hand, strictly admittance the main body, strictly checking and unlicensed operation, cracking down on fake and shoddy products, making room for the development of regular brand enterprises; on the other hand, increasing the intensity of the "shoe-making industry" of the shoemaking industry, and strictly controlling the quality so as to enhance the brand of the enterprise.

At the same time, it also relies on "Zhejiang children's shoes brand brand base" and "

The three major platforms of the provincial brand name brand of injection shoes and the brand brand base of Zhejiang sports shoes are to guide the brand base enterprises and collective trademark enterprises to gradually achieve unified logo, unified packaging, unified quality and unified propaganda, so as to enhance regional brand value.

The use of "Zhejiang shoes brand brand base" and "Zhejiang injection shoes brand brand base", the use of "Ze shoes", "stone sticky shoes" collective trademark enterprises, when declaring municipal famous trademarks will also tilt policy.