Facing The New Situation, The Textile Industry Is Looking For New Kinetic Energy.

At the macro policy level, the Central Committee put forward the "four comprehensive" strategic plan, insisting that development is the first priority and implementing the development concept of innovation, coordination, green, openness and sharing.

The "national development plan for 13th Five-Year" put forward that we should persist in demand leading and supply innovation, improve the quality and efficiency of supply, activate and release effective demand, form a highly efficient cycle of interaction between consumption and investment, demand upgrading and supply upgrading, and enhance the development of new kinetic energy.

At present, steady growth and upgrading is the focus of the industry.

The "China made 2025" strategy and the "Internet plus" action plan also put forward higher requirements for the development of the industry.

In terms of market demand, personalized consumption needs to be met urgently, and the short board of rural and poor population needs to be filled urgently.

In the process of urbanization and new industrialization, one hundred million rural residents will be converted into urban residents during the "13th Five-Year" period. In 2015, the clothing consumption of urban residents (1705 yuan / person) is considered to be three times the gap of rural residents (574 yuan / person). This will result in an increase of 160 billion yuan in clothing consumption. In 2015, the per capita clothing consumption expenditure is 1164 yuan. According to the average annual growth rate of 6.5%, the improvement of people's living standards in 2020 will bring about an increase of 660 billion yuan in total clothing consumption.

At the level of industry development, the textile industry is facing two direct challenges. On the one hand, it comes from the change of market environment and the weakening of market demand. On the one hand, it comes from the increase of costs (paction costs, taxes and fees, labor, land, funds, energy, logistics and exchange rate, etc.) of the "eight high" of production costs of enterprises.

And the deeper challenge is: after many years of rapid development, China's textile industry has a "investment driven" and "export oriented" development model, which is dominated by comparative advantage and late development advantage. The textile industry must enter a new stage of market orientation, structural adjustment, innovation drive and green development, and need to find new kinetic energy for the development of the industry.

Around the task of "three down, one down and one subsidy" put forward by the central economic work conference, the textile industry's steady growth, structural adjustment, pformation and upgrading, reducing production and efficiency have become the key work. The "special action plan for improving consumer goods supply (2016-2018)" has been drafted, and the basic principles of innovation driven, market oriented, classified guidance and coordinated development have been put forward in four aspects. The strategy of increasing the variety, quality and brand of "three products" has been put forward. First, increasing varieties to meet diversified needs; two, upgrading quality to adapt to consumption upgrading; and three, creating brands to achieve "China's creation".

Innovation and development should be the fundamental driving force for the pformation and upgrading of the textile industry. It can meet consumer demand, optimize the cost structure and promote sustainable development through technological innovation, cultural creativity, management innovation, business model innovation and supply chain collaborative innovation.

More specifically, cost control and quality management are the foundation, product design and business mode are the guarantee, consumption safety and environmental friendliness are responsibilities, consumption orientation and life style are the objectives.

The specialized market of textile and clothing is a new force in the market economy with Chinese characteristics. It is a special economic carrier that combines social welfare and industrial value together. It plays an important and irreplaceable role in the development of local economy and industry.

The rise and development of the professional market will often lead to the rapid rise of local manufacturing, commerce, pportation, catering, finance and insurance industries.

Four important trends should be emphasized: social development

Changes in technology, development of technology, changes in production mode, changes in marketing methods in the Internet era, and changes in the pace of development brought about by capital strength.

As a professional market for textile, clothing, which serves the society, economy and consumption, there should be a new trend in this trend: to integrate the consumption trend to guide the trend, to rely on technological innovation to lead innovation, to expand the marketing interface, to promote marketing, to pry capital and to have capital for development.

For the professional market, the essence of the competition between the traditional mode and the modern mode should not be the contest between "doing more and selling more", nor is it just a contest between "doing well and selling well". The successful modern professional market mode, while exploding consumption, should be set up according to the function of combining social welfare and industrial value to achieve value realization.

In the "13th Five-Year" development plan, we put forward the idea of "mass development and innovation" into all sectors of the field, and encourage all kinds of subjects to develop new technologies, new products, new formats and new modes of development, build a public service platform for innovation and innovation, encourage the development of low-cost, convenient and open service platforms for the public, serving small and medium enterprises, create a number of "double innovation" demonstration bases and cities, comprehensively promote the crowdsourcing and crowdsourcing, and expand the docking channels of market resources, social needs and innovation through the Internet; accelerate the innovation of Internet based business mode, service mode, management mode, supply chain and logistics chain, and foster the "Internet +" ecosystem, and form a new pattern of networked collaborative division of labor. How to "

How to "create momentum"?

The extension of the chain should respond to industry development needs and policy guidance to build its core soft power.

In recent years, the fifth generation professional market, which integrates cluster procurement, commodity display, e-commerce and intelligent logistics, has begun to emerge. It is a comprehensive service platform based on specialized market.

China Textile Joint International Trade City, on the one hand, maximizes the integration of resources. On the other hand, it integrates innovative planning into business philosophy and explores the business and marketing mode, the full format management mode and the full business mode.

This "fifth generation professional market" mode of "Chi trade zone and Zhi trade network" has made the market main body upgrade from a single "developer and operator" mode to "merchant service provider and market partner". This is a fundamental pformation and upgrading, a subversion of the traditional wholesale mode, and a beneficial practice in the process of professional market development and pformation.

As a commercial city with a history of more than 1400 years, Jimo has been prospering in business. China Textile Joint International Trade City as an important part of Jimo government's strategy of "one city, two cities" will undoubtedly add vitality to the innovation and development of the Millennium merchants.

On the one hand, the close integration of traditional commerce and electricity providers can help more wholesalers to successfully start businesses, lead merchants to successfully pform, and cultivate more Internet users, so that the industrial layout is more reasonable, and the distribution of formats is more mature.

At the same time, we should combine production innovation with service innovation to better optimize the production process of manufacturing industry, improve the business mode of manufacturing industry, meet the needs of individuation, reduce the cost level, and promote the pformation and upgrading of the traditional mode while increasing the number of jobs.

In the process of the joint development of China Textile Joint International Trade City and Jimo regional economy, the government, industry and enterprises are well interacted, coordinated and innovating together.

"To do business and become a great cause" so as to realize the rise of regional economy.