How Can Enterprises Finance? Grasp 7 Points To Learn This Art Well.
financing
It's not an easy process. The cost of time and energy may exceed your expectations, or even trouble you to concentrate on your business.
But in many cases, business growth and the ultimate vision are the most important.
Alejandro Cremades, founder and CEO of cloud funding platform Onevest, is very aware of the art of financing and has published a new book, The Art of Startup Fundraising (the art of venture capital).
This 17 chapter book explores the whole financing journey of entrepreneurs, including understanding investors' expectations, developing appropriate financing limits, negotiating and closing pactions.
Cremades said: "financing is an art, requiring a lot of time and effort.
My goal is to interact with thousands of entrepreneurs and investors, share my experience, shorten the entrepreneurial learning curve, and deliver the skills and tools needed to succeed in the hands of entrepreneurs.
We asked Cremades to share tips on financing. He summed up the following 7 points in his own words:
1, financing speech.
There should be no more than 19 pages of slides for financing speeches. The most important slides should be with questions, solutions, teams, markets, etc.
Financing amount
Relevant.
In the end, you need two different slides.
A version of text and information is more, will be shared by e-mail.
Another version is presented to you personally.
Investor
It must be visual.
The stronger the visual effect, the easier it is to win the attention of investors.
2. Follow up
Basically, investors will wait and see and see that your promise will be steadily realized, and you will be relieved and generous.
When you first meet an investor, you can describe your vision and show how long you want to make the company.
If you come back to this investor in a few months to prove that you have fulfilled many of your previous commitments, investment professionals will really interest you.
3. Do surveys.
Entrepreneurs should be clear about investors' investment philosophy and other companies that have invested.
4, do not say that you are financing unless there is already a leader.
One mistake that entrepreneurs can't make is to tell investors that they are financing before they find the leader.
Unless you already have a leader, never mention that you are financing.
Here are a few techniques. You can say some very attractive conditions or consider your intention investor as a consultant. You must make sure that once he knows you, your team and your business, he will be interested in participating in the investment.
5, master the pleasure of listening.
When you raise money, you will be asked about business related questions again and again. These problems are almost identical.
What you need to do is not to be upset and listen carefully. Some of these questions will help you understand your weaknesses and listen carefully, and you will know where to adjust and revise.
This modification is not only in terms of financing, but also good for business itself.
6, first of all, give specific figures.
No clear digital cognition is a major taboo in financing.
This figure includes the economic benefit of the business unit, the financial forecast and the consumption rate of funds in the next three years.
Entrepreneurs need to understand how to manage good people's investments.
Therefore, the founders need to give investors confidence so that they will believe in you and then they will pay.
Without confidence, there is nothing.
If you shake it a little, investors will find it.
As a founder, you need to be optimistic. In any case, everything will be good.
There is more than one way to success.
All roads lead to Rome. Don't be defeated by one failure.
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