Transformation Of "Made In China" And New Competitive Advantages In The Cold Wave Of Foreign Trade

At the 119th Canton Fair, the reporter saw a market of the smallest grinded coffee machine. Its grinding beans cavity and brewing cavity were combined to solve the clogging problem and reduce the volume of the coffee machine. At this fair, the overseas buyers were concerned about the Canton Fair, and the first day business reached $1 million 800 thousand.

The Guangzhou Gao Tai Company, in charge of the product, said the coffee maker reinvented the traditional design and responded well to the overseas market, especially in the delicate Japanese market, less than 200 thousand in less than half a year.

Reporters interviewed in recent days found that the largest number of Chinese products in the industry came to light at this Canton Fair, whether high-end smart appliances, or traditional ceramic tiles, handicrafts, machinery, etc., are refreshing.

Haier, Midea, GREE and many other famous Chinese household appliance brands have launched "smart home appliance ecosystem" covering refrigerators, washing machines, air conditioners and so on.

It is understood that China's household electrical appliances rely on intelligent manufacturing, "Internet +" and other new economic factors to promote, and maintain strong competitiveness in the international market.

Some small and medium-sized enterprises are also actively playing the "innovation card" to break through.

Tianjin Sheng Rui company has introduced many new packaging machinery with "European quality". One of the packaging machines has German patents, which can save materials and greatly improve production efficiency.

Shandong Yantai red one hundred company's newly developed LED energy saving lamp has a luminous efficiency of 80Lm/w (lumen / watt) and over 30 thousand hours of life, attracting a lot of advantages in technology.

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For instance, a large number of Chinese enterprises in the Canton Fair have abandoned the export strategy of "winning at a low price", instead, they have made great efforts in product quality control, design innovation, technology content, independent brand and so on, and established new advantages in foreign trade competition in order to get higher added value.

Through the nearly 60 years of history, the Canton Fair is undoubtedly one of the most important witnesses of the rise of China's manufacturing power.

However, for a long time, "made in China" is the pronoun of cheap goods in the minds of foreign consumers, and the high-end market is firmly controlled by the developed countries such as Europe and the United States.

Huo Jianguo, a researcher at the Ministry of Commerce of China, said at the current Canton Fair that

The reason why export is difficult is that China's foreign trade enterprises have not yet fully grasps the new competitive advantage, that is, export enterprises still have a big gap in brand, technology, marketing and service.

On the one hand, China's traditional low cost

The export advantage of intensive products is weakening. On the other hand, the export of high value-added equipment manufacturing industries, such as aerospace, nuclear power, high-speed rail and other new high value-added industries, has not yet constituted China's main export content.

At present, China's foreign trade is at a critical moment in the pformation of new and old growth momentum.

The world's manufacturing power is not China's only pursuit.

In the face of adversity, it is the common expectation of the Chinese society to pform and pform into a manufacturing power in the world.

In 2015, Chinese officials issued the "China made 2025", the first ten years of action plan to implement the strategy of manufacturing power.

"To regain the craftsman spirit and let the Chinese manufacturing industry usher in the second take-off", said Li Xinghao, vice president of Guangdong household appliance chamber of Commerce and chairman of Guangdong Chigo Air conditioning board. In the current cold wave of foreign trade, Chinese enterprises should do better in their products, otherwise they will die faster.

In the Canton Fair as the "vane" and "barometer" of China's foreign trade, Chinese enterprises are delighted to be positive.

As one of the entrepreneurs who have benefited from the rise of China's manufacturing power, Li Xinghao is confident and looking forward to China's goal of achieving a strong manufacturing power.