China Keqiao International Textile Accessories Expo (Spring) Is About To Start.

May 6 - 8, 2016 China Keqiao International

Product surface

Expo (spring) will soon be in China

International Convention and exhibition centre opens.

This spring Keqiao Textile Expo is divided into indoor special exhibition area, quality exhibition area, standard exhibition area and outdoor textile machinery exhibition area, curtain window screening area, with an exhibition area of 34 thousand square meters and 1380 booths.

During the exhibition, organizers also arranged a series of professional activities.

Precise positioning, professional exhibition, charm

With the increasing maturity of the exhibition industry, all kinds of exhibitions are blooming everywhere. Under this background, Keqiao Textile Fair is accurate and accurate. Through professional exhibition, investment, publicity and exhibition service, it stands out in a variety of textile exhibitions, which has become one of the preferred platforms for textile industry fabrics and clothing enterprises to participate in the exhibition and purchase.

Since the launch of the Textile Fair in November 2015, members of the Preparatory Committee have been invited to participate in the exhibition by visiting, telephone, fax and e-mail.

According to the staff members of the Preparatory Committee, the scale of this exhibition has reached a new high. 645 enterprises have booked 1380 booths, an increase of 48 over the same period last year.

Jiangsu Hualian, Zhangjiagang sandbar, Guangzhou freshmen, Shanghai JINDA, Xinjiang Fuli Zhen, Zhejiang red and green blue, Zhejiang van Teth, Shaoxing Ding Ting dyeing and other famous textile enterprises inside and outside the costumes.

Dozens of famous international companies such as Bulow degli, Japan, EPSON and Nancy pin are also competing.

In order to invite more customers from home and abroad, the Preparatory Committee of the Textile Expo has launched various forms of investment channels, including print media, telephones, fax, mail, SMS, websites and other channels to achieve full media coverage.

The rise of WeChat and the accumulation of data from merchants for many years have opened up a door for precision marketing.

The Preparatory Committee of the Textile Fair has made full use of the characteristics of WeChat's rapid dissemination and social stickiness. It has gathered the strength of the whole staff to actively carry out the invitation work of merchants, and has further enhanced the influence of the exhibition.

With the increasingly serious homogenization competition, the advantages of exhibition services are becoming more and more obvious.

The Preparatory Committee of the Textile Fair continued to open free access to merchants, providing free accommodation for pre registered overseas customers and buyers of domestic garment enterprises.

During the exhibition, free shuttle buses will be arranged daily and will be returned to hotels, exhibition halls and China Textile City.

In order to facilitate exhibitors and purchasers browsing the Internet, visiting online textile fairs, and using other social networks such as WeChat, the exhibition site also launched a wireless network, and set up catering, medical, express mail, business center and other supporting service areas. The exhibition service was upgraded in an all-round way.

"Good wine is also afraid of deep alley", in order to fully display the charm of this exhibition.

The preparatory committee also organizes investment promotion personnel to the two major wholesale markets of all important fabrics, garment industry bases and major domestic fabrics and garment exhibitions to promote the promotion of the Textile Expo. At the same time, it has been working with people's daily, Xinhua news agency, China Daily, international business daily, Hongkong Wen Wei Po, China Textile News, textile and clothing weekly, global textile network, China textile net, China textile net, China apparel net, etc. nearly 100 television stations, newspapers, professional magazines and professional websites have released exhibition information.

{page_break}

Cultivating the market to create new heights of industry

After 18 years of industry training, the Keqiao Textile Expo has long been the leader of the industry exhibition. It has been identified for many years by the Ministry of Commerce as a guide to support the exhibition. Its professionalization, marketization, industrialization, branding and internationalization are constantly improving. Now it is also known as the three largest fabric exhibition in Shanghai, the fabric exhibition and the Canton Fair fabric exhibition.

Zhejiang red and blue textile printing and dyeing Co., Ltd. is a leading digital printing fabric enterprise in China. It is also an "Iron Fan" of Keqiao Textile Expo.

Huang Xinming, deputy general manager of the company, said in an interview with reporters: "the company will participate in many exhibitions in Shanghai, Beijing, Qingdao and Hangzhou each year. Compared with these large and medium-sized cities, Keqiao has its own unique advantages.

In particular, Keqiao, as a well-known industrial gathering place in China, owns such a huge market cluster of China Textile City and produces nearly 1/3 of the printing and dyeing capacity of the country. Its "market + printing and dyeing" industrial chain advantage is incomparable to other cities.

The market information conveyed by Keqiao Textile Expo will become the focus of discussion and concern of the industry.

At this exhibition, the company has specially presented the two fashionable products, "butterfly love rgb04 fabric" and "peacock beauty rgb10 fabric", which have just won the first prize in China's printing and dyeing industry.

The establishment of the Keqiao Textile Fair in the industry exhibition will benefit from its remarkable business effectiveness.

Zhejiang Jiahua printing and dyeing Co., Ltd. has signed up for the spring fair again for the first time.

"Last year's first exhibition, the company harvested several orders of the cabinet, so this time to increase investment and elaborate exhibition, starting from the buyer's consumption experience, through comfortable and characteristic booth arrangement to improve their consumption pleasure."

Zhu Yumei, chairman of the company, is full of expectation for this Textile Expo.

Take last spring's Textile Expo as an example, during the 3 day exhibition, 33239 professional purchasers entered the register, an increase of 9.5% over the previous period, of which 4883 were overseas buyers, representing an increase of 11% over the previous session.

The total turnover reached 5 billion 258 million yuan, representing an increase of 9.3% over the previous session.

At the same time, the Textile Expo annual data also showed that, regardless of the number of purchasers or turnover, the Textile Fair has grown almost every session. There have been surprises at the session. It has truly realized the idea of "helping exhibitors to make money and saving money for buyers", and has become a new high place for trade and trade in textile industry.

Coordinated development of chain industry

Behind the slogan of "world textile watching China and Chinese textile in Keqiao", there is a deep industrial gene.

Keqiao is the largest textile enterprise gathering place in China, the most authoritative textile index in China, and the largest textile trade hub in the world.

There are nearly 10000 kinds of textile enterprises, with an annual output of nearly 2 million 500 thousand tons of chemical fiber, 6 billion meters of chemical fiber cloth, 16 billion meters of printing and dyeing cloth, and nearly 300 million pieces of clothing. Every year, textiles worth 9 billion US dollars are shipped to all parts of the world.

These years of operation and precipitated industrial advantages make the Keqiao Textile Expo as China's only professional exhibition of textile origin and textile distribution centers, attracting many exhibitors and purchasers at home and abroad to come to "Nuggets".

Keqiao Textile Expo has always insisted on "fashion, quality and green" as the theme of the exhibition.

Fresh and bright green has become the main color of Keqiao spring Expo.

In recent years, there are more than 350 thousand fashionable fabrics on every site.

Among them, the main green environmental protection, ecological and functional fabrics will often become the "pet" of the exhibition, attracting many buyers to place orders.

Recently, the national printing and dyeing industry has taken a whirlwind of energy conservation, emission reduction and green environmental protection. Keqiao, as the national printing and dyeing site, is actively promoting and implementing it.

The importance of the whole industry to green environmental protection coincides with the theme of Keqiao Textile Expo. The role of vane of Keqiao Textile Fair in the industry is fully demonstrated.

Keqiao Textile Fair's leading and promoting role in the industry is also reflected in its foresight of fashion trend.

At present, China's textile industry is at a critical stage of pformation, upgrading and innovation driven.

How to break through the inherent bottleneck and achieve innovation and development has become the pain point of the industry.

At the autumn fair last year, Xu Wenying, vice chairman of China Textile Industry Federation, Zhang Xian, vice president of the China Textiles Import and Export Chamber of Commerce, and Guo Mu, chairman of Zhejiang International Exhibition Industry Association, and other industry leaders expressed their approval of Keqiao Textile Expo's combination of "Internet +", integrating fashion and creativity into textile fabrics, booth layout and on-site activities.

The Textile Expo brings the fashion elements from the forefront of the country to the textile industrial cluster in Keqiao, creating an important platform for the construction of "fashion Keqiao", and has made a positive demonstration to speed up the integration of the upstream and downstream industries chain of the textile industry.

Over the years, the persistence of green and fashion has proved that the Keqiao Textile Expo as the industry direction is worthy of the name. Every Keqiao Textile Expo has conveyed first-hand information from the first-line market and origin to the industry. It has been adhering to and innovating for a long time. After eighteen years of fermentation and sublimation, it has finally become a renowned Keqiao Textile Expo.