Opportunities And Challenges For China's Garment Industry Cluster In The Future
First, opportunity analysis
Xiaobian in "2016-2020 years of China"
clothing
The in-depth analysis and Development Strategy Research Report on industrial cluster development shows that the apparel industry cluster will face the following opportunities in the future.
(1) the government actively promotes the construction of public service platform.
In recent years, various industrial clusters have continuously improved the construction of public service platform, focusing on optimizing the "soft environment" for the development of industrial clusters, providing the majority of SMEs with the help of the "soft environment".
product
R & D, quality inspection, information technology, modern logistics, e-commerce and training services will enhance the technological development and enterprise management level of small and medium-sized enterprises, so that the platform can truly become a practical base for integration, sharing, service and innovation, and then promote the optimization and upgrading of industrial clusters.
The construction of industrial cluster public service platform is an important safeguard measure to speed up industrial agglomeration and cultivate industrial clusters, and also is the focal point for the government to promote industrial agglomeration and cultivate industrial clusters.
(two) infrastructure and supporting industries are improving day by day.
In industrial clusters, the construction of industrial parks is a major feature and a major measure taken by the government to support the development of local garment industry.
After gathering the volume of enterprises in the industrial cluster, in order to enable the majority of garment enterprises to shift from labor-intensive to capital and technology intensive, most of the industrial clusters have established corresponding clothing trade and brand.
Design
The R & D center, garment industry, apparel industry, exhibition industry, accessories industry and service industry have also developed rapidly.
Nowadays, it has become a new goal of garment industry cluster to build a gathering place for garment manufacturers, a designer gathering place, a brand gathering place, a fashion information distribution center and a popular publishing and gathering place.
(three) enterprises' awareness of pformation is enhanced in post crisis era.
In the apparel industry cluster, garment enterprises are mostly small and medium-sized private enterprises, with weak strength, core competitiveness and independent intellectual property rights. Production enterprises account for a large proportion, and enterprises need urgent pformation and upgrading.
After the baptism of the financial crisis, many enterprises began to realize that the long-term OEM mode of production has made the enterprises lose the power and ability to develop new technologies and establish new brands, and the sustainable development of enterprises is facing severe challenges.
Therefore, some enterprises began to take the initiative to change in the post crisis era, and strive for breakthroughs in many aspects such as brand, quality and design.
(four) the exemplary role of cluster leading enterprises is remarkable.
After more than ten years of brand development in China's apparel industry, there are already some brand clothing enterprises stand out, and the demonstration effect of these enterprises is very obvious.
Whether in brand operation, marketing mode, product design or enterprise management, their successful experience and development mode have always been concerned by small and medium-sized enterprises, and have led more scale enterprises to become bigger and stronger in some degree.
Nowadays, most garment industry clusters begin to catch up with the demonstration effect of leading enterprises and promote the development and growth of the whole cluster through the way of "big belt and small size".
(five) the self-discipline and leading role of trade associations are highlighted.
At present, almost all industrial associations have completed the organizational construction of industry associations.
The important role of these industry organizations has begun to emerge.
As a bridge link between enterprises and governments, guild organizations play a coordinating role in price self-discipline, competition norms, market access, scale development, market cultivation, trade promotion, standard inspection, quality certification and innovation protection, so as to create an innovative market atmosphere and healthy competitive environment for the industry.
Two, challenge analysis
In the 2016-2020 years' in-depth analysis of China's garment industry cluster development mode and Development Strategy Research Report, Xiaobian said that in the face of a large number of opportunities for development, China's garment industry cluster is also facing a lot of challenges.
Although the domestic textile and garment industry cluster has been developing rapidly in recent years, the eastern coastal areas with relatively high level of agglomeration are increasingly under the pressure of resources, environment and independent innovation ability.
In terms of land resources, due to the increasing scarcity of land resources in coastal areas, and the strict control of land use index, land prices are rising rapidly, which limits the development of textile industry.
Some construction enterprises of the clustered enterprises use land instead of land for land use certificates, and enterprises do not dare to make further investment, which directly affects loan financing and attracting investment, which has become an important problem that restricts the development of enterprises.
In some clusters, a large number of backbone enterprises have moved out and industrial agglomeration has declined.
Nowadays, the land used for business in Hangzhou is relatively tight, and now the land cost is very high. Therefore, it is suggested that the production and processing part should be pferred to the eastern and western regions, or to the neighboring central provinces, where the design and marketing part will be retained.
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In terms of funds, although some cluster enterprises have established financing guarantee institutions for SMEs, financing difficulties remain a common problem in clusters, which limits the development and promotion of SMEs.
Because the vast majority of domestic textile and garment industry clusters are small and medium-sized enterprises. If SMEs fail to develop, they will inevitably constrain the overall development of industrial clusters.
Although some enterprises have market, but lack of liquidity, they can not expand production.
Some enterprises want to carry out technological pformation, but they are unable to get loans because of their difficulty in implementing technical pformation funds.
In terms of labor force, "recruitment difficulty" is a major problem facing the textile and garment industry in recent years. In coastal areas, clusters are particularly prominent, skilled workers are scarce, and employment gap is relatively large.
Wenzhou soma Clothing Co., Ltd. per capita wages have exceeded 3000 yuan, even if such wages, still feel that recruitment is not easy, and now some enterprises are unable to recruit workers because of money.
Nowadays, environmental protection has more and more influence on the textile industry, especially the printing and dyeing industry in the cluster area.
In some places, strict sewage discharge standards are set up based on environmental protection and are obviously higher than national standards.
In many places, the key energy consuming enterprises signed the responsibility for energy conservation and consumption reduction, energy consumption reduction rate, COD and SO2 emissions as a binding one vote veto index.
In addition, in terms of independent innovation capability, although many clusters enhance their public services through the enhancement of public services, and enhance technological innovation and increase R & D input, the overall innovation capability of textile and garment industrial clusters needs to be improved.
In cluster enterprises, there are few enterprises with independent R & D capability. Most of the enterprises are still in the production mode of OEM processing and imitation processing. R & D investment accounts for a low proportion of sales revenue, and lack of professional talents in R & D design, resulting in low technical content, low added value, lack of core competitiveness and free intellectual property rights.
For example, at the end of 2010, the number of R & D personnel in Zhejiang textile industry cluster was only 78% in Guangdong, 58% in Jiangsu, 56% in Liaoning, and only 3.9% in middle and senior technical titles in the total number of talents, which was lower than the national average level.
Faced with the bottlenecks encountered in the development, the pformation and upgrading of industrial clusters is imminent.
The practice of some industrial clusters in practical operation is commendable.
For example, Xiqiao, a famous Chinese fabric Town, established the Guangdong Textile Technology Research Center at the end of the last century, the Southern Technology Innovation Center, which provides many services for textile enterprises in the town, such as plain fabric development, color printing, jacquard design, digital printing, fashion trend research, product testing and certification.
At present, Xiqiao's textile industry continues to develop, forming a pattern of "innovation platform, trading market, industrial base, industrial chain, regional brand five in one, mutual support", and become an important high-end textile production base in China.
Within the Xiqiao textile industrial cluster, the comparative advantage of factor cost is pforming to the comparative advantage of opportunity cost; resource consumption pattern and production form are being promoted effectively to green low-carbon form and life style leading form.
In the 2016-2020 years' in-depth analysis of China's garment industry cluster development mode and Development Strategy Research Report, Xiaobian said that with the adjustment and pformation and upgrading of the domestic textile and garment industry cluster, more and more clusters will gradually break through the development mode of spontaneous growth and resource driven development, and enter the new development track of rationalization of industrial structure.
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