Don Quichosse Launches Environmental Friendly Fish Skin For Environmental Protection

Probably everyone has heard of leather shoes and crocodile leather shoes, but not many people have ever heard of fish skin shoes.

Every year, a lot of trout skin is discarded.

And recently, France is famous.

Jean Jacques Houyou announced that it will introduce fishermen's shoes made from trout.

It is reported that this series of fishermen's shoes is called

It will use a seven color laminated shoe heel while the heel material is made of cork.

Salmon skin is used as raw material for fish skin.

The price of each pair is about 120 euros.

The shoemaker said, the process of making such fishermen's shoes is very strict because they have to find two pieces.

Uniform skin made to make vamp to achieve beautiful visual experience.

After all, environmental protection.

However, if people discover that the fishskin shoes are actually not the kind of fishy smell, they are likely to become the focus of many brands.

In contrast, fish skin shoes are more environmentally friendly and recyclable than other fabric shoes in the mass market.

Therefore, this kind of fisherman shoes has gradually become a focus of luxury brands.

However, for environmentalists, it is obviously more favorable.

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The topic of Adidas has not been far from our ears from last year to this year.

With the popularity of Stan Smith, the status of Adidas in the fashion industry is rising.

It is reported that in the first quarter of March 31, 2016, the group's total business revenue recorded a 22% increase to 4 billion 80 million euros, after tax, group business income continued to grow 38% to 35 million euros, operating profit increased 35% to 49 million euros compared to the previous fiscal year, 2015 36 million 300 thousand quarter of the first quarter operating profit of 36 million 300 thousand euros.

A few days ago, when the first quarter earnings were not released, Adidas had already analyzed the preliminary data, thereby raising the group's annual business revenue expectations. However, it is clear that Adidas's profitability is far beyond our imagination.

And through the analysis, it can be learned that the group has this strong growth performance, mainly due to the group's two classic shoes, Stan Smith and Superstar.

Thanks to the status of retro footwear in the current trend, it is always the Adidas's strength to use social influence to drive the popularity of classic shoes.

In addition, the NMD series launched last month has also created a great influence in the world.

Due to the two areas of fashionable running shoes and classic running shoes, Adidas obviously needs to catch up with the old rival Nike, and Nike design executives left for Adidas in the earlier period, which is the pressure of Nike.

The first quarter earnings report said it will be released at the shareholders' meeting in May 4th.