New Balance'S Birth 110Th Anniversary Will Continue To Deduce Perfectly.

In 2016, the sports brand New Balance from the United States ushered in the brand establishment 110th anniversary.

Since its inception in 1906, NewBalance has always been highly skilled.

The fine tradition has always focused on the integration of cutting-edge technology and traditional skills, and the pursuit of exquisite and perfect quality, which continues to provide excellent products for runners and professional runners.

On the occasion of brand 110th anniversary in 2016,

Upgrade the generation classics again, introduce the latest 990V4 shoes, upgrade in the details of vamp, tongue, soles and so on.

The midsole combines new ACTIVE lite and PU materials to reinterpret ENCAP technology and bring about excellent cushioning experience. At the same time, the support and stability of shoes are also improved, thus providing unparalleled comfort.

The earliest brand founder

After observing that only three feet in the yard can keep a perfect balance, they were inspired to start making arch support devices, providing equipment for professional track and field teams, and launching the first multi width running shoes in the world.

In 1972, the current president, James S.Davis, took over New Balance and was committed to guiding product research and development with technological innovations.

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Enlarging the area to the whole country, the expansion speed of the new leading shop is amazing.

From last year to this year, nearly 1000 stores have sprung up and become a counterexample in today's flagging shoe market, or even a miracle.

After the new stage of the order, the dynamic music and the changing styles, why does the new lead lead to a good business?

This is a Jinjiang shoe brand ordering meeting that can be written into textbooks.

At the end of 4, many new agents and distributors were gathered in a uniform POLO brand with their own brand names in the new 2016 autumn and winter new product conference called "winning 2016".

Some of them even took their families to watch this show, and frequently took out the shooting equipment and recorded any instant that they could provide confidence.

Letting all the dealers wear the same clothes is the idea of general manager Ceng Deqiang.

This dark blue POLO shirt is simple in style, and a main body is clearly visible for N's star shaped background.

"This is the third year since the establishment of the new brand, and we have ushered in the harvest season."

In his speech, he said that the brand adheres to the concept of "shoes and clothing integration", and this year's product strategy will be improved, and the product line of clothing and children's shoes will be pushed to the market.

But this is not the only prelude to the conference.

In order to explain the rising brand confidence of new brun, the order will be repeated: the Standing Committee of the Shicheng County Party committee and the deputy county magistrate Mr. Liu Xiaofang will present the endorsement with the relevant leaders of the local merchants Bureau; Guangdong satellite TV will sign the brand strategy cooperation agreement with the brand; in 2016, the excellent regional agents will be on the stage to receive the honorary awards such as the incentive award, the most potential award, the best match award, the sales Special Contribution Award and so on.

Zheng always came to the stage to receive a prize. He took the lead in running the new distributor in Shanxi province.

As a former agent of a brand in Beijing, he started the new lead business at the beginning of the new century, not relying on the confidence of such a huge order, but his own keen sense of smell: "N shoes" as the tide shoes, has an unimaginable huge market space in the north.

His family moved to Shanxi. In less than 1 years, he developed two dealers and opened 176 stores.

Also seen in this good business is the operation of new Shenyang, the chief operating officer of the New District, general manager Xuan. In his view, only two years in the three northeastern provinces of "N shoes", the potential has not yet been fully excavated.

And Shenyang, as a brand new battalion leader in new brun, has quickly launched flagship stores into a line of business.

"New brun leader takes a year to complete the development process of other brands that take five or six years to build up."

Xuan Chung is not proud of this.