Electricity Supplier Report Shows That Output Value Will Continue To Rise In The Future.
The 2016 China electricity supplier big data report, it is estimated that the output value of the red man industry in 2016 will be close to 58 billion yuan, far exceeding the box office value of 44 billion of Chinese film in 2015.
CBNData's report is based on comprehensive analysis of official statistics, big data from Ali group, Sina micro-blog, Youku potatoes and third party authority. The report also shows that 23 to 28 year old "workplace new human" is the main consumer of net red economy, accounting for 49% of the total number of consumers.
"2016
Chinese electricity supplier
The red man big data report (hereinafter referred to as the "report") shows that in 2016, the value of red man's industrial output (including sales of red goods, marketing revenue and other ecological links) is estimated to be close to 58 billion yuan, which will exceed the total box office of Chinese films in 2015, which is equivalent to the annual sales volume of the largest chain store Bailian Group in 2015.
Based on the prediction, the report gives the assertion that "the red man is more valuable than the movie star".
However, if you want to be the focus of attention.
Internet celebrity
It is not simple. CBNData's report analysis said that net red must have a keen aesthetic taste, and the ability to judge an industry is only a foundation, and also has a strong personal charm, plus the social and life circle opinion leaders' identity, and the comprehensive quality of team scheduling, the influence of scene atmosphere and so on.
Compared with the advertising profits of the media, the e-commerce is still the most important business mode in the current industry.
According to the report, the "new human being" is between 23 and 28 years old.
Net red shop
The most important consumer group accounts for 49% of the total number of consumers, and accounts for 17% of the total number of consumers after 95 and 00.
As for the new people entering the electricity business, CBNData's report suggests that women's clothing category still has business opportunities because of the large market capacity. Besides, the market for mother and infant and computer peripherals is also more suitable, because the market competition is small and the capacity is large. While the market of the zero food and fitness clothing is large, it will face more intense competition. Besides, there are still some small but limited capacity markets which are not suitable for entry.
The report also points out that the red man economy is rapidly expanding beyond the category of women's clothing. For example, in 2015, the scale of the three categories of alcohol, kitchen appliances and bicycle riding equipment increased by dozens or even hundreds of times.
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