Ryui Masa: In 2020, UNIQLO Will Become The World'S Largest Garment Manufacturer And Retailer.
The 2016 autumn and winter preview of UNIQLO is being held in the Belle Salle exhibition hall of Shibuya, Tokyo, with more than 100 journalists from all over the world, and the founder of the platform is Liu Jing Zheng, and John Jay, global creative president of fast retailing group of UNIQLO parent company.
The time is only 30 minutes, but two managers are still trying to explain the future direction of UNIQLO and its global development plan in the shortest time.
These new changes are particularly important for UNIQLO, almost implying that it can continue its success in the first 30 years in the coming days.
In 2011, Liu Jing, who was 62 years old, set a grand goal for herself: in 2020, the fast selling group of UNIQLO parent company wanted to become the largest in the world.
clothing
Manufacturing and retailers have net sales of 5 trillion yen and profit of 1 trillion billion yen.
In addition to UNIQLO, there are also GU, Theory, J Brand clothing.
brand
More than 80% of the sales are from UNIQLO.
The top garment retailer in the world has changed over the past few years.
Gap
It became the H&M group. In the 2015 fiscal year, the total revenue of H&M group was about 22 billion 600 million euros.
Zara's parent company Inditex followed up with a total revenue of 20 billion 900 million euros.
What can be compared is that the same financial year (the beginning and ending date of each brand is different, the comparison provides only a general reference), and the total sales income of fast selling is 1 billion 681 million 700 thousand yen (about 13 billion 600 million euros).
To achieve the "2020 goals", it is obvious that Japan's local market is not enough. UNIQLO needs a bigger profit engine.
In 1984, UNIQLO opened its first store in Hiroshima and gradually penetrated the whole Japanese market.
In 2001, the clothing retailer opened its first overseas store in London, came to China the following year, and did business in the US in 2005.
But since then, UNIQLO action has clearly begun to speed up. Turning to the report of UNIQLO from 2010 to 2015, it will find that the number of overseas stores in UNIQLO has increased 5 times in the past five years, and has changed from 136 to 798.
This figure continues to increase. This autumn, UNIQLO will open Canada's first store in Toronto.
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