Analysis Of The Current Situation Of Garment Industry In June: Clothing Sales, Vs Clothing Production, Ice And Fire

In June, many industries entered the low season of the year, and the clothing industry is no exception.

Sales are "not green".

However, from a number of garment enterprises, although the market sales are not ideal, but the current clothing production workshop is busy.

Clothing sales are out of date.

"Now basically do not go to the clothing store, because

It's too early to buy the autumn winter clothes.

Miss Wang of the public spoke of the voice of most consumers. Obviously, the clothing sales link has entered the worst season of the year, and even the clothing enterprise responsible person called it "green and thin".

However, clothing merchants did not wait to die, but they were attracting some people through some promotional activities.

Some businessmen say that many brands are dealing with the stock in summer, so buying clothes is the most substantial time now.

Some time later, autumn and winter clothes will be ready.

Now.

Reporters visited the market also learned that many stores do promotional activities, such as a brand launched "buy one get one" activities, that is, to buy seasonal clothing for seasonal clothing, and a full 200 yuan by 50 yuan.

At the same time, it will also send gifts, such as belts, neckties, wallets, and so on to different customers.

The promoters of the clothing store said they had launched various promotional activities in recent festivals such as mother's day and Dragon Boat Festival, and recently launched a new round of promotional activities.

Clothing production is just then.

According to the market research and analysis report of clothing industry, clothing production is "the right time" compared with the "no market" of clothing sales.

Recently, a reporter visited some local clothing manufacturers in Nan Cun and Dagang, and learned that the production workshop, like outdoor, was in full swing, showing a busy scene.

It turned out that they were busy making clothes for autumn and winter.

A garment enterprise official said, the clothing production link is not very obvious, according to the different enterprises, generally also a week to a month's time is relatively weak.

Now, they are stepping up production of autumn and winter clothing.

The manager of a clothing enterprise in Nan Cun said there was no obvious off-season in their production, except autonomy.

The products have to be produced, and there are so many garment companies that are looking for them to do OEM processing.

Why? The manager said that when clothing companies started, they all thought that seasonal clothing needed to be produced before the season, which often lagged behind people and could not take the lead in the market.

Now we have experience, and we have to start early. Autumn and winter clothing should be put in summer production, while spring and summer clothing should be put into production in autumn and winter, so as to conform to the law of clothing production and sale.