Love And Love Plan To Open 10 Ole Stores This Year

Big Mac

The group changed its past.

After opening a business strategy and opening a Parkson Plaza with Parkson, the clothing and love group plans to open 10 ole stores this year, and will accelerate 30 next year.

This also means that the sales of clothing stores in 2020 will reach 500 and 200 billion yuan will no longer rely entirely on the clothing industry itself.

Traditional department stores are all over the world, but the Korean clothes and love group is doing the traditional department store stores.

Liang Yizhe, managing director of THE ELAND GROUP, China Fashion and apparel group, revealed that many department stores were closed, but the new clothes and clothes of differentiated design already had 3 times sales volume and 8 times passenger flow before the Chinese chain store association had held the "summit of China shopping center and fashion retail development" summit held by China Chain Store Association in 2016.

It is understood that the Parkson's Plaza is the city ole store, which is invested by 100 million yuan in the clothing and love group and Parkson group.

According to Liang Yizhe, the prototype of this store is Baisheng's traditional department store. Now it has been pformed into a young, fashionable, cost-effective urban lifestyle shop.

Liang Yizhe said that Chengdu, Shanghai and other similar shops will appear in the Parkson Plaza.

Earlier, news came out that after 22 years of operation, the Hualian Commercial Building in Chengdu will be pformed from the clothing and love group.

In recent years, the development of clothing enterprises has become more and more widespread. YOUNGOR's real estate business has already overshadowed its main business. He has invested in Korea dream group, Sichuan Milan, Sichuan crystal skin and other medical beauty companies.

Liang Yizhe said that clothing and love started from the original design of women's wear, and has developed into an integrated group of 55 shopping centers, 53 catering brands and 23 five star hotels.

Although the domestic clothing brand has entered a low tide period, Liang Yizhe believes that from the perspective of the development path of the clothing and love group, the clothing brand is bound to experience the three stages from the single brand to the retailer pformation.

Liang Yizhe said that clothing and love initially made a brand first and then entered the stage of brand development. What is going on now is the development stage of retailer identity.

At present, the clothing and love group has six big plates, hoping that this model group can reach 500 stores in 2020, and the sales scale will be 200 billion yuan.