Adidas Launches Digital Platform "Creator Studio"

The introduction of new initiatives has provided a unique opportunity for global fans to design the world's top third uniforms.

Adidas digital platform "Creator Studio", which provides fans with the platform.

Third, the opportunity, the design

It will probably become a war jacket for Real Madrid, Bayern Munich, Manchester United, Juventus, AC Milan and flamenco.

Fans can upload and share their designs through the creators' studio, and can vote through the creators' Studio platform.

Once the fans submit the design, these designs will enter the Battle Mode, and fans will have the chance to vote for their favorite designs.

The favorite design will enter the best 100 exhibition hall of the club.

The judging committee is composed of the image players of the club and will decide the winning jersey for each team. The winning jersey will be produced as the official third team uniform and will compete with the club in the 2017/18 season.

"For global fans, this is an excellent opportunity for global fans to leave their imprints and record them in the history of the club," Gareth Bell Gareth Bale said.

Real Madrid fans are one of the most passionate fans in the world. I am excited to see the club win the Jersey. "

This is the first time Adidas has handed the design rights of its club shirts to the fans. This has provided an opportunity for football supporters and aspiring designers to load the sports history books.

Markus Bowman, general manager of Adidas football, said: "we have given people a blank canvas, so that they can create some exciting and unique works." (Markus Baumann)

The creators studio is a good opportunity for fans to enter the history of the world's giants club. This is the first time that it has been designed for the first time to make its design appear next year's game and become a battle jacket for players and fans. We hope this idea can inspire more imagination and creativity.

The creators studio is an optimized mobile terminal experience. Fans can submit their own designs not only through desktop computers but also on mobile terminals.

This digital experience enables creators to design shirts for all clubs, but does not include shorts and socks.

At present, the creators studio platform can carry out the experience in Adidas summer training country. As long as we go to the national football experience area in summer, we can participate in the third major Jersey design submission of the six largest Adidas giants in the world, and Adidas will select the best works representing six giants from the Chinese regional contributors. The lucky Adidas will be free to host the European club's home view pilgrimage.