Double 11 Alibaba Tencent Electricity Supplier War Is About To Begin. How Does Ma Fight Against Jingdong And Tencent?

Today, Alibaba's double 11 is getting closer and closer.

Tencent, the two biggest technology Internet Co with the highest market value in China, covet each other's market share, but it is also strange that they will not know what the future will be.

Every day the platform goes into the social sphere, and the future will be more and more.

The outer chain of QQ is just a microcosm of the struggle between them.

It seems that the big two wars will start sooner or later.

This year Tmall platform is also riding.

The east wind of the fire will be launched by Tmall. There is no doubt that the major businesses will make full use of this function to create momentum for the shops and attract fans.

However, in order to prevent the flow of the platform from being led by the third parties, in August 19th, Tmall issued a regulation to prohibit direct seeding merchants from promoting the QQ, WeChat and other outside chains, and the day before, Taobao platform also issued relevant regulations, and the external chain strike was a bit of an end. At the same time, a link was blocked for WeChat. It seems that Tencent's stake in Jingdong has infuriated Xiao Ma Ge.

For example, in recent days, Tencent has launched a big move. Tencent has increased its stake in Jingdong. Today, Ma Huateng has become the biggest shareholder of Jingdong.

In the eyes of Tencent, only Jingdong is the material that can be built on the electricity supplier. Tencent has used the advantage of its social networking platform to promote drainage for Jingdong. The scale of revenue has also increased substantially in recent years, and has worked with WAL-MART to acquire the first store. The layout has been expanded in a systematic way, and has directly entered the world's top 500 enterprises this year.

Jingdong has always regarded Tmall as its biggest competitor. Now, with Ma Huateng backing up, even Ma Yun has to deal with it.

Moreover, in August 2014, Wanda, Tencent and Baidu jointly invested three to build 5 billion million platform to fight against Ali. Now Ma Yun takes measures to block WeChat, QQ and other outside chains, but it is just a return stroke for Tencent's frequent actions.

Will Ma Yun sit down after Jingdong and Tencent join forces to suppress Ali? Of course not. Ma Yun's counterattack is quite high-profile. People with clear eyes should be able to see clearly. Now, on the Tmall platform, live broadcasting occupies an important seat. Many businesses are also using the live broadcast function to create their own shops. After all, double eleven is not far away. We must hurry to attract fans to attract fans. However, Tmall has made regulations to prohibit direct seeding merchants from promoting QQ, WeChat and other external links, and Taobao has issued the same regulations.

In maintaining the flow of its own platform, Ma Yun's attitude is quite tough. What measures Ma Huateng will take on this is not clear at present. However, the micro business has been sought after by the people. Even now the Tencent has taken measures to suppress it. Maybe Ma Huateng also hates the iron and steel industry.

However, the earnings report released the other day shows that Tencent is the most profitable enterprise in the BAT three giants. Is it difficult for Tencent to earn enough money for primary school students?

The future situation of Tencent and Ali is not well predicted.

Look at the revised Alipay interface, which is properly foreshadowing for the entry into the social sphere. Perhaps in the future, the intersection of Ali and Tencent will be more and more. Consumers do not have to be confused. Why do they do social networking all day thinking about doing business, while the electricity providers are greedy for social networking all day. For Ali and Tencent, they are building their complete ecological chain, and the competition will become more and more sticky.

As we all know, not only is Ma Yun thinking about doing social networking, Ma Huateng is also very eyed about the share of Ma Yun's electricity market. In addition to investing in Jingdong against Ali, Tencent's trump card - WeChat also opens interfaces to businesses to attract businesses to enter.

Today, WeChat's monthly turnover is as high as 800 million, and many businesses are looking forward to this opportunity.

Many businesses, apart from having shops on Tmall platform, are also interested in guiding their customers to their own micro mall.

For the electricity supplier war, most users are accustomed to the channel, most users are more accustomed to using WeChat chat, Tmall shopping.

But now WeChat has blocked the distribution platform of micro mall, and Ma Yun added a knife at this time, which limits the idea of merchant drainage.

This is definitely not the case.

It seems that the battle between Ma and Ma Huateng will be fully opened soon.