Smart Clothing Is Becoming The Key Outlet For The Development Of Garment Industry In The Future.
In recent years, smart wind has spread to the clothing market.
Smart clothing based on big data, Internet of things and technological innovation is becoming a key outlet for the development of garment industry in the future.
"Everything can not last long except change."
In the view of the industry, the only constant change in the world is change and put it in the pformation and development of the garment industry.
In recent years, there are signs that designers are embracing new technology.
The American Cowboy brand Levi's music jacket, the bulletproof vest developed by Poland Moratex company, and the invisibility cloak.
The emergence of many intelligent clothing abroad is based on the needs of sports and health.
In the United States, smart clothing based on sports demand has been sold. The first smart clothing launched by American Sensatex company can embed sensors and receive data, store information to mobile phones, family personal computers or wrist monitors. It is used to monitor the vital characteristics of wearers, and timely report the situation to the police.
And a few years ago, Nike also developed a compactor.
Smart sportswear
Through special design, it can relieve the pressure brought by sports to the muscles, improve the physical recovery speed, and enhance the breathability by using Dri-Fit fabric and laser perforation design.
Also based on sports demand, a smart T-shirt which can detect the heart rate and respiratory rate of users is designed by Ralph Lauren, a famous Polo shirt.
This dress is equivalent to a portable trainer who can analyze heartbeat, breathing, pressure and other data. When people exercise, combined with the application of mobile terminals, PoloTech will prompt the amount of exercise in real time.
The test of water for smart clothing has appeared frequently in the world, and China's textile and garment industry with an annual output value of 9 trillion yuan is developing and manufacturing intelligent products.
In fact, the intelligent pformation of garment manufacturing industry has become the consensus of the industry.
In the famous clothing city of Quanzhou, Qipai began to march into the field of intelligent fashion. Shi Ya introduced the new fabric of science and technology with the help of the network hot drama. The rich birds tried to expand the business of electronic commerce. These brands were in collision with new technologies through products, marketing, channels, and actively embraced the trend of digitalization.
At present, the enterprises that enter the smart clothing market are mainly divided into two categories: one is the technology enterprise, represented by Google, Samsung, etc., they are more likely to make breakthroughs in the technical links of the industrial chain, and expand the market through the upgrading experience of advanced technology.
The other is traditional clothing brand enterprises. In the view of these garment enterprises, traditional clothing and creative intelligent technology will bring good business opportunities, so they intend to pass.
Smart clothing
Explore to seek pformation.
The traditional fashion brand seven men's men's clothing has recently held an intelligent fashion conference. What's interesting is that Qiqi has released two smart jackets. The new product breaks through the traditional jacket, and designs up to 17 personal concealed pockets.
This smart jacket sets the number of steps, controls music, remotely photographed and lost reminders. The selling points are technology fabrics, accessories, multi-functional design, cool intelligence, and business travel APP, trying to meet the clothing needs of business travelers.
"Launch new products to meet the clothing needs of many business travelers, and can instantly pform into portable convenience.
The single shoulder bag
"
Hong Zhaoshe, chairman of Qipai, said that the jacket incorporates many of the latest research and development achievements, including removable clothing cap, shading blindfold and instantaneous inflatable pillow.
Relying on smart jackets, Qipai is also integrated with a smart bracelet. The bracelet is designed with detachable intelligent modules and sleeves independent intelligent cabin, that is, it can choose to wear independently, and can also be placed into clothing. It has the functions of life track record, music control, remote control photo taking, information reminder, sedentary reminder, loss reminder, sleep monitoring, morning wake-up and so on. It can be seen that Qipai and foreign smart clothes focus on sports and health, and it focuses more on the intelligence of life scenes, and makes people's lives more intelligent and convenient through smart clothing.
In the view of Hongzhao, this is the beginning of Qipai's comprehensive march into the field of intelligent fashion.
"Technology is changing everyone's life. With the development of data and intelligence and its wide application in life, the direction of future development of smart clothing leadership is inevitable."
He believes that the seven cards must seize the initiative and take the initiative, with innovative thinking, innovative design and innovative mode in this new field of action.
It is reported that at the beginning of last year, Qipai began to create intelligent fashion laboratory, assembled a group of top designers and intelligent equipment suppliers, based on years of clothing design precipitation, creating smart clothes, good wear, good functions, smart intelligence, good technology, smart clothing.
Analysis of the industry, Qipai cross boundary smart clothing field will not only add strength to the whole fashion industry chain, but also will have a great impact on the traditional garment industry.
With the continuous improvement of consumer demand and the gradual imprisoned of Chinese men's "fashion is women's privilege", the demand for men's clothing in personality and fashion has soared. This new market demand has also become the breakthrough point for men's clothing enterprises to test the water market and promote intelligence.
In addition to Qipai, the early seven wolves launched a deep cooperation with the fun 3D online fitting. Red collar 3D printing industrialization also achieved industrial upgrading.
Not long ago, the first intelligent store of red bean was officially opened.
Of course, compared to those newly built hardware and technology manufacturers from scratch, these traditional clothing brand enterprises have huge and loyal user fans, rich experience in brand marketing and distribution channels. They are much more mature in terms of dissemination and penetration.
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