Quanzhou'S Newly Registered International Trademark Has 45 Innovative Driving Strategies.

In 2016, the brand names of Brazil's Quanzhou enterprises again sparkled in the Olympic Games.

According to incomplete statistics, the Rio Olympic Games, the national sports team sponsored by the Quanzhou sports brand reached 13, the sponsorship of sports areas also amounted to 33, and two data achieved all previous Olympic Games new high.

When these are accompanied by

Trademark brand image products appear in all aspects of the Olympic Games, successfully demonstrated the strength of Quanzhou brand to the whole world.

As an important means to protect the overseas rights and interests of enterprise trademark, the international registration of trademark is particularly important.

In 2016, the Quanzhou Municipal Industrial and commercial bureau firmly relied on the innovation of the municipal Party committee and the municipal government.

Taking the export oriented enterprises as the focal point, we should further strengthen the guidance of the international registration of Madrid trademark, and select 10 enterprises such as Jordan sports, Xun Xing zipper, Fuyuan food and Fufa rubber and plastic products with good development potential, excellent product quality and wide market coverage as the object of the year's guidance. We should adopt a point to point propaganda, cultivation and guidance method, standardize the application of enterprise registration, and enhance the success rate of international registration in Madrid.

"The more international protection of corporate trademarks, the stronger the ability of enterprises to expand the international market.

For example,

The Limited by Share Ltd has applied for 3 Madrid international registered trademarks, and 2 enterprises have been invited from Fujian Xun Xing zipper Polytron Technologies Inc, Jinjiang Fuyuan Food Co., Ltd. of Fujian Province, and Jinjiang FA Fa Plastic Products Co., Ltd., "said Cai Kechangjie, a business and Trade Bureau of Quanzhou city.

This year, the Quanzhou business Madrid's international registration initiative has been greatly improved. The new application filed by Quanzhou enterprises for Madrid's trademark registration has reached a record high. In 2016, Quanzhou added 45 New Madrid trademark international registrations, an increase of 22% over the same period. At this point, Quanzhou's trademark Madrid International registration totaled 824 pieces, accounting for 43.14% of the total (1918 pieces) and 3.23% of the whole country (25543 pieces).