Each Big Business Guy, Which Can Take The Lead In "Clearing" Can Win The Battle.
Based on the drive of interests and the high mindset of consumers, fake products have the soil of production and circulation. From the national level, our economic development is indeed worthy of recognition. In recent years, the determination and efforts of the relevant departments of the state to crack down on counterfeit products can also see that "special governance", "centralized burning" and "results show", but fake commodities are still prohibited repeatedly.
In essence, when we face up to the problem of counterfeiting, we all have no sense of superiority. This is a collective anxiety and embarrassment of a nation. As far as China's economy is concerned, we need to weigh the importance of protecting the brand or protecting the economy. In the future, we look forward to the upgrading of the economic structure and the importance of intellectual property, because this is the positive energy that we can regain our sense of security.
In recent years, with the rapid development of Internet shopping, online shopping has become a habit. Judging from the classification of products, clothing products are already the hardest hit areas of Internet fraud. According to the data collected by the national e-commerce product quality information sharing alliance, adult clothing accounts for 30.25% of the product quality risk distribution on the Internet, second only to the highest proportion (31.20%), children's clothing accounts for 7.64%, and footwear accounts for 6.37%.
The source of counterfeit goods will inevitably focus on the Alibaba, which occupies 60% to 70% of China's Internet market. For some time, Ali and Ali's symbol representative Mr. Ma Yun has been given the label of honor and disgrace, subversive and destroyer. Ali was "slapping" by the General Administration of industry and Commerce for sampling the fake Taobao rate of 63%, and was warned by the US trade organization at the world Internet Conference. It was once listed in the "notorious market" blacklist by the US Trade Representative Office (USTR). It was sniffed at the Milan fabric exhibition in 2016 for the three time.
Objectively speaking, from its own interests chain and capital level, Taobao will not deliberately sell off, or will not connive at counterfeit goods. You know, Ali, who is listed in the United States, once the sale is true, it will gradually destroy the whole business ecosystem of Ali. However, Ali seems to be in a long way to wipe out the white road of innocence. It needs to constantly achieve and consolidate the actual results in the actual anti counterfeiting operations in order to change the public opinion of it again.
However, although Ali Taobao has repeatedly taken the initiative to fight against fraud, including the recent appearance of Ma Yun's team at the ARIC team, he shouted at more than 300 employees, but behind the figures with very little results in anti-counterfeiting, Taobao was more deeply helpless, as well as anxiety about the shadow of the counterfeit goods deeply rooted in the hearts of the people.
In the Chinese market, luxury brands are very weak in the face of counterfeiting. According to the world customs organization, counterfeit goods account for 10% of the total volume of Global trade in the fashion industry. This means that 1 out of every 10 fashion items are fake. In China, because of the development of manufacturing industry, the situation may be even more serious. According to the wealth Research Institute, the market visibility of luxury goods is more than 6 times that of genuine products. He Bin, head of China's luxury men's clothing brand Kiton, believes that China's luxury market needs to solve the problem of regulatory deficiencies urgently.
Against this background, who will take the lead in "clearing", who will win the favor of the brand side? Ali's successive heavy punches have attracted Burberry's entry. Zhou Ting, President of the luxury goods field and President of the Institute of wealth quality, said that in the face of the trend of luxury brands entering the electricity supplier in China, there will be a large number of sales of non genuine products in 2016. Luxury goods The collapse of the electricity supplier company will give consumers the dividends they deserve.
Obviously, Ali Taobao is just a very representative platform for Chinese fake products to hide. Just like Taobao said in lobbying 315 days ago, "it is easy to destroy Alibaba today, and it is difficult to eliminate counterfeit goods. If Tmall is shut down and Taobao is closed, China will never have counterfeit goods, so we will close the simple matter. We are not going to start a fake Ali team, but we need to start a fake Chinese team.
Yes, the electronic business platform is not only Taobao, but also Taobao. There are various kinds of Ningdong, all kinds of shops in the East, all kinds of sea Amoy, all kinds of offshore purchases. It can be said that fake products are not only a problem of the Internet, but also a collective inferiority and curse with Chinese characteristics, ranging from fake designer clothes, fake shoes to fake medicines, poisonous food, and even the "Sanlu milk powder" incident which is appalling "grabbing from baby", and the "vaccine" incident that is "hot" biting Chinese nerves. In the process of finding security, we can't stop asking questions about humanity, mechanism and supervision. Where have you been?
From the value and value of goods, we will not pursue subjectively. Counterfeit goods So, so many fake foreign clothing and so on can flicker across you and me, which really illustrates its market demand. The existence is reasonable, and the fake goods are hard to get rid of in Yu Genji.
Businessmen are profit driven, and fake products are caused by greed of human nature. This is a war that mankind can never solve thoroughly, because human beings always want to get rich quickly without paying the price. But in China, fake products have played the role of a "robber who falls in love with the ordinary girl who yearned for a triumphant advance". As a foundry of the world's factory, China's (ordinary girl) has a strong ability to replicate its copycat brand. It has even made fake goods an economic phenomenon, and even supported the economic foundation of the local area.
Human beings have their own inferiority, so the regulation from the aspects of supervision, law and morality has become a guarantee for the sustainable development of human health. However, the development relationship between China and fake commodities also restricts the effective implementation of regulation. The economy needs to develop. Is it really necessary for everyone to buy genuine LV or Nike? It can be said that many small factories rely on these fake products to survive. The same is true for Taobao's small sellers. The whole market is depressed at a draught. However, in turn, perhaps the "bandits" bewitched "ordinary girls" at the beginning, or just because our supervision and punishment seemed too weak to make them take root.
There is demand, there is a market, as a consumer, the reporter has a deep understanding, many consumers are "know fake buy fake". Because the price of genuine goods is much higher than that of many consumers, fake goods can occupy a huge gap between vanity and purchasing power. Many times, consumers have already judged that the goods sold by the shop may be fake, but because of too low price and acceptable simulation level, they will still choose to buy. and Online retailers Fake goods just hit a little bit of money, no spare cash, love to face the consumer demand for pain. In most of the business logic, this is not a "fraud", because "one cent per cent goods, we did not deceive customers".
For more information, please pay attention to the world clothing shoes and hats net report.
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