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    Take Stock Of The Ten Most Important News Events In The Fashion World This Year.

    2016/12/27 10:35:00 77

    Women'S WearFashionBrand

     Fashion world

    1. Christopher Bailey reschedule Burberry fashion distribution and retail schedule

     Fashion world

    Burberry has fundamentally overturned the fashion schedule. The chief creative officer, Christopher Bailey, announced in February that the brand will integrate its men's clothing with that.

    Women's wear

    The conference is a fashion show for two times a year. The "season free" series will be purchased immediately after each conference.

    There have been many changes that have changed the rules of the industry.

    brand

    Followed closely.

    So far, more than 30 brands have adopted this "instant".

    fashion

    The strategy model aims to instantly turn the fashion craze on social media.

    Fashion design for mixed men's and women's clothing also became popular in 2016. Some brands also moved to the center of men's clothing activities under the guidance of Vetements.

    2 Raf Simons join Calvin Klein

     Fashion world

    According to the world clothing and shoe net, the most widely circulated secret of the fashion industry this year is the number of August Raf Simons officially appointed as the chief creative officer of Calvin Klein, marking the latest change of Belgian designer after three years in Christian Dior.

    "Raf Simons's accession to Calvin Klein as chief creative officer means the beginning of a new chapter in the brand," Steve Klein, chief executive of Calvin Klein, said in a statement.

    The company also appointed Simons Pieter Mulier, a long term right-hand general, as a brand creative director, reporting directly to Raf.

    3 Kate Moss set up a model broker company.

     Fashion world

    In September this year, the legendary supermodel Kate Moss announced her new plan in exclusive talks with BoF: after leaving her 27 year model brokerage firm Storm Models, she set up her own brokerage firm Kate Moss Agency.

    At the beginning of her new company, the agency models included Elfie Reigate and Louis Baines.

    Moss also revealed that she is expanding her lifestyle brand through a series of new cooperation and projects.

    4 Hedi Slimane leaves Saint Laurent

     Fashion world

    In a joint statement released by Yves Saint Laurent parent Kering in April, the designer decided to leave the French fashion company because he failed to reach a new contract agreement.

    Under his creative leadership, the fashion house flourished, and its sales revenue in 2015 was just over $1 billion.

    Since then, the designer has had legal disputes with the former Yves Saint Laurent of the former employer for the terms of the competition agreement, and was awarded a compensation of $13 million.

    5 Dior appointed Maria Grazia Chiuri as the new creative director.

     Fashion world

    The French fashion house has appointed the original Valentino joint creative director Maria Grazia Chiuri as the first female creative director of her women's wear line, ending rumors of speculation in the fashion house after months of speculation who will succeed Raf Simons in 2015.

    When Chiuri joined Dior, when the development of luxury industry was extremely difficult, Paris's terrorist attacks and several major Asian markets were depressed, leading to a decline in the market demand of the industry.

    {page_break}

    6 "subversion" Demna Gvasalia of fashion system

     Fashion world

    The Vetements designer, Balenciaga's new artistic director, and BoF talked about his plan to introduce an alternative mode of operation, which aims to streamline production cycles, strive for time in the pre season series (Pre-collections), and comprehensively enhance the creative output of Vetements brands.

    Although the independent brand Vetements is relatively small, it is also one of the first brands to rethink and strive to rationalize the existing fashion system with Burberry, Tom Ford, Tommy Hilfiger and other larger players, aiming to meet the growing demand and speed.

    07.Marco Bizzari reshaping Gucci fashion house

     Fashion world

    After the success of the "phenomenal" turnover strategy adopted by Italy fashion brands and helping to achieve continuous uninterrupted sales growth, the Gucci chief executive told BoF why he would never discount any of the design products of the brand creative director Alessandro Michele in the company's own retail network in the future.

    His strategy was first outlined in January 2015. The aim is to focus on Michele's creativity and pform it into a longstanding desire and interaction between the market and the brand, reducing inventory levels and upgrading the consumer experience.

    8 Dov Charney announces future moves

     Fashion world

    In September this year, Dov Charney, founder of American Apparel, held an exclusive dialogue with BoF about how he would start the next start-up company and hope to recreate the scale of business he had been ejected from American Apparels two years ago because of a series of scandals and lawsuits.

    9 Nasty Gal created by Sophia Amorus filed for bankruptcy protection

     Fashion world

    Losangeles's clothing brand Nasty Gal applied for eleventh chapter bankruptcy protection last month, but the retail industry and technology sector were not particularly surprised.

    Although the founder of Sophia Amoruso has long since left the company, rumors have long been that Nasty Gal has been in a predicament after raising the $65 million investment in gold.

    But the company is not the only fashion company that is in trouble. There are several garment retailers that have failed or completely failed in the past two years due to financial instability.

    10. Justin O 'Shea leaving Brioni

     Fashion world

    This is probably the shortest creative director in the history of fashion industry. In March this year, the Justin O 'Shea, which was appointed by Brioni, left the brand in October this year, shocked the whole fashion world.

    The appointment of MyTheresa.com, former global fashion director in March, is also a "unconventional move" for the luxury brand in Italy. The first advertisement in the first advertisement, including the well-known heavy metal band Metallica, is also far from the classic identity of Brioni.

    More interesting reports, please pay attention to the world clothing shoes and hats net.

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