Interview With Hao Weimin, The Top Ten Fashion Designer In Shenzhen: Design Is An Art Communication.

With the continuous development of modern society, urban women are more and more inseparable from social interaction, and need to take part in some fashion and social occasions, such as party, annual meeting and so on. Too big or too simple is not a good choice.

Therefore,

Life is a very urgent need.

The reporter of the world clothing and shoe net interviewed exclusively Mr. Hao Weimin, who was named "the top ten fashion designers in Shenzhen" at the second China (Shenzhen) International Fashion Festival. He listened to him about the original intention of the dress and the spiritual communication of costume design.

Hao Weimin (WEIMIN. HAO), director of the Shenzhen Designers Association, founded Shenzhen city tseo international garments Co., Ltd. in 2012 and founded the "DAVID&FOCUS" brand. From drawing, design, to tailoring and sewing, every process of garment manufacture has its own unique technology.

The design style combines the characteristics of European romantic and free and easy, combined with the connotation of Asian femininity, and shows the elegant personality of women with unique cutting and matching.

In the design details, it emphasizes the integration of sex, material mix and three-dimensional design in simple design. It is simple, simple and luxurious. It can be flexible and rigid. It can be introverted and bold. Its exclusive elegant design is unique in the fashion trend. In addition, the sixteenth China (Shenzhen) International Brand Clothing Fair won the "fashion original award" and led the team to win the "most potential brand award". The third Shenzhen original design fashion week was awarded the "original ten best designer" award, and was selected as the "top ten fashion designer in Shenzhen" at the second China (Shenzhen) International Fashion Festival.

At this stage, Mr. Hao Weimin also serves as the costumes guide for the movie "moon is hometown," and designs some gowns for some stars attending the Cannes Film Festival.

Life style dress and custom treatment

"Mention dress, in the traditional concept of the people is the solemn dress, in fact, from my personal point of view is to change the way people dress in the design community, the concept of life dress to the ordinary people.

The dress of life is a little more solemn than the dress in daily life. Now there are more activities. The clothes that are too heavy are very tired and too simple.

Dress is etiquette, which is both light and elegant, and can enjoy all the treatment and experience of tailor made custom, because custom dress is a very enjoyable process, and it corresponds to the highest customized mode of service.

Living dress is an opportunity, and it is also a blank in the international market. I launched a lifestyle dress to enhance its awareness in everyday life, which is in line with the etiquette and randomness of social activities.

Mr. Hao Weimin said it was a product plan that he had officially listed in 2017.

Chinese style is a kind of cultural spirit design, "human nature is the foundation, life is the foundation".

When it comes to focusing on the ideas and goals in the field of clothing, Hao Weimin said he was looking forward to the 2017 China Fashion Week September.

"Domestic designers are talented, and the prevailing domestic and international market style is prevailing in China. How to deal with the Chinese wind needs a deep thinking process.

When it comes to Chinese style, you may think of cheongsam or classical dress. In fact, only in the international clothing industry and dress circles,

It can be called a dress.

Hao Weimin believes that the Chinese culture is a cultural spirit. It is not only embodied in a prescribed pattern and mode, but also a pmission of cultural spirit.

"No matter in the eyes of Westerners or Westerners, it can see its cultural background, which is the blending of Chinese and Western cultures in the field of design.

Even pboundary architectural designers can pform to fashion designers, and fashion designers can also pform to design cars. They have one thing in common, that is, design is a way of conveying art. "

Theme works of "Long Yin"

The design of "human centered and life oriented" is rich in connotations.

In the field of clothing, Hao Weimin thinks that design is to grasp certain national characteristics, or regional sense of territory. It is a representative of Chinese style.

stay

Hao Weimin brought a group of works with "dragon chant" as its theme.

"A lot of people thought I would be very Chinese after listening to this topic. Actually, I did very Westernization.

I only used the archetypal features of the Imperial Palace as a building institution, but I used the westernized version to deduce the Dragon singing.

Hao Weimin explained the theme of his work to reporters from the world clothing shoe and hat net.

He believes that the Chinese dragon is magnificent, and the Chinese people are living in the lifeblood of dragons. This is a spiritual pursuit, a totem sense, and "dragon Yin" expresses the spirit of China's rise.

Fierce competition in the future to seek personal design orientation

For the future designer's market conclusion, Hao Wei also elaborated his personal idea. "I want to use my design to change the general cognition of foreign designers, let them realize that our Chinese designers can also handle all western versions very skillfully, and we have to convey a very Chinese concept, which is the future designer's market conclusion."

Now the design market is saturated and the competition is fierce. Only designers who are truly accepted by consumers are truly designers.

When it comes to personal design, Hao Weimin said that people who pursue beauty and fashion are not only limited to women, but men also need these pursuits in life. They want to have their own characteristics in their own lives. These are the ideas that designers need to join in designing, and find their own positions.

"My design position is life dress.

Dress, that is, the etiquette of clothing, after the ceremony will be served, I think this is a symbol of social interaction, it is arbitrary and courtesy, this is what I want to pursue the characteristics of life dress. "

The company is not eager for success and persistence and continuity.

When reporters mentioned the planning and business cooperation mode of Future Ltd, Hao Weimin showed more than ordinary people's opinion.

He thinks that the market development is rather chaotic now, and the market environment is looking for a cooperation mode. It is easier to seek profits alone. Short term cooperation mode is not conducive to long-term planning of enterprises, and it is not easy to establish a healthy, long-term and stable image of the company.

As an enterprise, the company should consider the long-term lifeline of the company and have its own ultimate goal. It can have a small goal in a year, but it can not be without a long-term goal of more than five years. This requires persistence and consistency. The consistency of each small goal is very beneficial to the growth of enterprises, capital mobilization and capital introduction.

Why can foreign Brand Company have a history of over 100 years? Hao told his own views. "Designers are more distracted now.

For example, an independent designer needs to consider business mode, capital operation and design elements, and can not concentrate on doing the industry that he is best at.

So the real mode of cooperation is hard to find. Although many people have talked with me about cooperation, I personally believe that aspiration is the same.

When docking with capital, the best time to introduce capital is to have enough confidence in the sustainability and long-term nature of an enterprise.

The idea I have been pursuing is to win honour for the Chinese people, and the vitality of the brand should be recognized.

In fact, there is a need for a good business model to create a talented designer to support an enterprise and run it in a sustainable way.

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